Segment Marketing Manager
1 week ago
At Singtel, we believe in the strength of a vibrant, diverse and inclusive workforce where backgrounds, perspectives and life experiences of our people help us innovate and create strong connections with our customers. We strive to ensure all our people practices are non-discriminatory and provide a fair, performance-based work culture that is diverse, inclusive and collaborative.
Join us and experience what it’s like to be with an Employer of Choice*. Together, let’s create a brighter digital future for all. *Awarded at the HR Fest Awards 2020.
**Job Responsibilites**
The B2B marketing manager is responsible for developing marketing strategies to drive both Domestic Data and SingNet services in the SME market. The role involves gaining a thorough understanding of the products and services, kept abreast of competitive landscape and technology trends, build and implement end to end marketing programs to acquire and retain customers and analyzing data to drive outreach campaigns across different channels to continuously expand the footprint to drive leads.
- Responsible for SingNet Premium Internet Services and Dom Data in the SME segment:
- SingNet Premium Internet Revenue target
- Dom Data Revenue target
- Recon driver target
- Churn rate
- Support the team to meet the overall SingNet & Dom Data Revenue
- Manage the day-to-day acquisition and retention marketing efforts from campaign ideation through execution and reporting.
- Develop and execute customer retention strategies across both online and offline media including identifying upsell/cross-sell opportunities with in-base recontracting / upselling programs
- Analyse customer profile and keep abreast of competitive landscape & technology trends to develop targeted marketing campaigns.
- Collaborate with Sales & Product House to identify target segments, product positioning, pricing and packaging.
- Identify trends and opportunities; and optimise marketing spend based on insights
- Various other duties, projects and responsibilities may fall under this role as and when needed.
**Requirements**:
- Degree in Marketing or relevant field
- Go-to-Market strategy to drive lead gen & sales
- Self-starter, highly motivated and meticulous in details
- Good project management and people skills to interact with colleagues, cross-functional teams & partners
- Detail-oriented and able to work in a fast-paced environment
- Excellent interpersonal, communication and presentation skills.
- We are committed to a safe and healthy environment for our employees & customers and will require all prospective employees to be fully vaccinated.
-
Segment Marketing Manager
5 days ago
Singapore PerkinElmer Full timeSummary: The Segment Marketing Manager is responsible for developing and telling a story about PerkinElmer’s capabilities within the Food segment. He or she creates the Food marketing strategy and plan on behalf of an organization, develop messaging and value propositions, drives content creation and ensures that commercial resources understand the...
-
Assistant Manager/manager, Segment and Market
2 weeks ago
Singapore National Volunteer & Philanthropy Centre Full timeCOMPANY DESCRIPTION The National Volunteer & Philanthropy Centre (NVPC) is the steward of the City of Good vision for Singapore, where individuals, organisations, and leaders come together to give their best for others. Through our brands, programmes, and initiatives, we facilitate partnerships with non-profits, organisations, public sector bodies, and...
-
Segment Manager
5 days ago
Singapore Prudential plc Full timePrudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support...
-
Segment Manager
5 days ago
Singapore PRUDENTIAL ASSURANCE COMPANY SINGAPORE (PTE) LIMITED Full timePrudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support...
-
Singapore 7180-BASF South East Asia Pte. Ltd. Full time**Objectives** For Consumer Electronics (CE) and Power Tool Segments: - Provide strong marketing leadership for your respective segment within Asia Pacific - Steer and navigate segment profitability while providing the longer-term strategic roadmap for country commercial / technical colleagues to follow - Ensure that consumer team and your respective...
-
Regional Segment Manager Asia
7 days ago
Singapore Sartorius Full timeRegional Segment Manager | Asia will be responsible for leading the execution of the market segment strategy in alignment with the global go-to-market plans, business plans, growth strategy and sales targets. This position will maintain an understanding of the market segment/s and customer workflows & adapt the strategies for maximum effectiveness in the...
-
Regional Segment Manager Asia
1 week ago
Singapore Sartorius Full timeRegional Segment Manager | Asia will be responsible for leading the execution of the market segment strategy in alignment with the global go-to-market plans, business plans, growth strategy and sales targets. This position will maintain an understanding of the market segment/s and customer workflows & adapt the strategies for maximum effectiveness in the...
-
Assistant Manager/ Manager, Segment
2 weeks ago
Singapore National Volunteer & Philanthropy Centre Full timeCOMPANY DESCRIPTION The National Volunteer & Philanthropy Centre (NVPC) is the steward of the City of Good vision for Singapore, where individuals, organisations, and leaders come together to give their best for others. Through our brands, programmes, and initiatives, we facilitate partnerships with non-profits, organisations, public sector bodies, and...
-
Marketing and Events Manager
3 days ago
Singapore Welovesupermom Pte Ltd Full timeWeLoveSuperMom, a fast-growing and dynamic AI-driven community platform, has a mission to enable parents and families to live better and smarter in Southeast Asia. Boasting one of the largest family communities in Singapore and growing fast in SEA, we are looking for self-driven, innovative, and collaborative **Marketing and Events Manager (Affluent...
-
Industry & Segment Content Marketing Manager
5 days ago
Singapore Hewlett Packard Enterprise Full timeIndustry & Segment Content Marketing Manager Description -Job Summary This role is responsible for leading research on industry sectors and customer segments, contributing to marketing strategies, and driving best practices adoption. The role oversees messaging delivery and marketing support activities while also monitoring competitors and analyzing...
-
Segment Portfolio Manager
2 weeks ago
Singapore OCBC Bank Full time**Segment Portfolio Manager** **-** **(**250000B8**)** **Responsibilities**: - Analyse and assess OCBC customer portfolio for growth opportunities with a clear focus on client deepening, onboarding, and engagement processes. - Manage end-to-end impact to OCBC segments by tracking client AUM movements and net transfers to wealth ensuring healthy portfolio...
-
Mass Segment Specialist
1 week ago
Singapore PRUDENTIAL ASSURANCE COMPANY SINGAPORE (PTE) LIMITED Full timeJob Profile Summary: This is a very exciting opportunity to work for Prudential Singapore and be part of a team to activate Mass segment go-to-market strategy. This role works closely with Segment leadership to drive strategic and tactical deployment of business development programs and go-to-market initiatives. We are on a journey to create meaningful...
-
Customer Segments
3 days ago
Singapore PRUDENTIAL ASSURANCE COMPANY SINGAPORE (PTE) LIMITED Full timePrudential's purpose is to help people get the most out of life. We will deliver our purpose by creating a culture in which diversity is celebrated and inclusion assured, for our colleagues, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and in exchange, we support our people's career...
-
Segment Planning Leader
2 weeks ago
Singapore Zimmer Biomet Full timeThe Segment Planning Leader ensures seamless execution and the orchestrator of business planning activities across the 3 pillars of IBP - Product, Demand and Supply by working closely with all the APAC Markets (Commercial and Operation teams), Regional Strategic Marketing for the relevant segment(s) and the relevant Global teams including Global CoE. Key to...
-
Segment Planning Leader
2 weeks ago
Singapore Zimmer Biomet Full time**Job Summary**: The Segment Planning Leader ensures seamless execution and the orchestrator of business planning activities across the 3 pillars of IBP - Product, Demand and Supply by working closely with all the APAC Markets (Commercial and Operation teams), Regional Strategic Marketing for the relevant segment(s) and the relevant Global teams including...
-
Intern, Segment
1 week ago
Singapore National Volunteer & Philanthropy Centre Full timeCOMPANY DESCRIPTION The National Volunteer & Philanthropy Centre (NVPC) is the steward of the City of Good vision for Singapore, where individuals, organisations, and leaders come together to give their best for others. Through our brands, programmes, and initiatives, we facilitate partnerships with non-profits, organisations, public sector bodies, and...
-
Head of Segment Distribution, Iapac
2 weeks ago
Singapore CONTITECH SINGAPORE PTE. LTD. Full timeWe are seeking a strategic and growth leader to join our Management team in Industrial Solutions APAC (IAPAC). As the Head of Segment Distribution IAPAC, you will play a crucial role to drive customer centricity across the Business Area to position ContiTech as the preferred partner of choice in the industrial market, develop and execute segment strategies...
-
Emerging Affluent
1 week ago
Singapore PRUDENTIAL ASSURANCE COMPANY SINGAPORE (PTE) LIMITED Full time**This is a very exciting opportunity to work for Prudential Singapore and be part of a team to activate the Emerging Affluent go-to-market strategy and the end-to-end delivery of the Digital Engagement Programme. This role works closely with Segment leadership to drive strategic and tactical deployment of business development programs and go-to-market...
-
Ipb Segment Management
6 days ago
Singapore Citi Full timeThe Market Segments & Services Sr Analyst is a developing professional role. The IPB Segments Analyst (C11) is a junior level position responsible for the implementation of long and short-term strategic plans and objectives to enhance customer value proposition and grow the qualified client base. Deals with most problems independently. Good understanding of...
-
Emerging Affluent
2 weeks ago
Singapore Prudential Full timePrudential's purpose is to help people get the most out of life. We will deliver our purpose by creating a culture in which diversity is celebrated and inclusion assured, for our colleagues, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and in exchange, we support our people's career...