CRM Manager

2 weeks ago


Singapore EA RECRUITMENT PTE. LTD. Full time
Roles & Responsibilities
  • Local MNC
  • Basic $ $ AWS + Variable Bonus
  • Excellent Welfare and Benefits + Career progression
  • Working location: Tai Seng
  • Working Hour: 9am – 6:30pm
  • Working Days: Monday - Friday

Responsibilities:

  • Plays the main role of managing the business's day-to-day consumer relations protocols and CRM segmentation.
  • Advance the CRM strategy of the Group via managing internal and external stakeholders. This will include internal strategic coordination with Marketing, Customer Service and E-Commerce teams, as well as management of vendors
  • Driving CRM initiatives and overseeing execution of CRM Campaigns
  • Structures CRM activities with a view of maximizing KPI improvement, ROI, and business impact.
  • Oversees and coordinates the implementation of new CRM tools
  • Develop, evaluate, and redesign members' loyalty program to enhance retention rate
  • Working with IT and CRM vendor to manage CRM system and data warehousing
  • Lead an efficient and structured processes to maintain a high level data hygiene within the CRM database and communications infrastructure
  • Performs consumer Journey Mapping and analyses business touch-points in order to increase the business's commercial opportunities.
  • Define and manage the overall group's data management strategy

Requirements:

  • Degree in Business Administration / Mass Communication or equivalent with at least 5 – 7 years of relevant experience
  • Working in FMCG, retail or beauty industry will be an advantage

Candidates are encouraged to apply this position via Apply Now button with the following information in the resume

  • Work experiences and job responsibilities
  • Current and Expected salary
  • Reason for leaving
  • Date of availability
  • Education background

We regret that only shortlisted candidates will be contacted.

CHENG JAU WEI (R

EA Recruitment Pte Ltd

EA License No: 21C0492

Tell employers what skills you have

CRM
Wealth Management
Customer Relationship
Segmentation
Customer Loyalty
Data Management
FMCG
Administration
loyalty campaigns
Adaptability
Customer Loyalty Management
Banking
Wellbeing
Beauty Industry
Customer Service
Building Customer Loyalty
Data Warehousing
Customer Relations
Mapping
Customer Service Experience
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