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Integrated Marketing Manager
1 week ago
Contract type:
Permanent
Location:
Singapore
Specialisation:
Information Technology
Reference:
PR/093174
Contact details:
Darren Ou
Job published:
February 14, :23
Integrated Marketing Manager
Our client is a leading technology company in the financial services sector, they specialize in bringing innovative financial solutions to millions of users worldwide.
Our client's expertise lies in leveraging cutting-edge technology to provide a range of services including payment processing, wealth management, and credit services.
Joining this team offers the opportunity to be at the forefront of transforming the global financial landscape, working in an environment that values creativity, inclusivity, and technological advancement.
This role focuses on ideating and executing integrated marketing projects to drive brand awareness and acquisition.He/ she will be part of the SEA marketing team based in Singapore and report directly to SEA Marketing Lead.
Being a global team, he/she will have opportunities to collaborate with the marketing agencies and internal marketing team (Sydney, Singapore, Shen Zhen and London), as well as local Singapore team (commercial, sales, partnerships, merchant service team, account managers).
JOB RESPONSIBILITIES
- Marketing strategy & budgeting
- Collaborate and support SEA marketing lead with budget allocation to drive acquisitions and lower cost per acquisition
Social/ Influencers (40%)
- Identify and manage agencies to drive KOLled campaigns; Ideate and execute new ambassador programs and campaigns to build KOL relationships (eg. clientbased KOLs or external KOLs)
- Partnership marketing & events (40%)
- Support sales and partnership team to build ecosystem partners, develop and run lead generation campaigns and events
Content (10%)
- Support SEA marketing lead and global content lead to contribute and build regional content strategy to drive 8 monthly regional content (eg. Customer case studies, client testimonies, blog content, copartnership content, social media content across owned, earned and paid channels)
JOB REQUIREMENTS
- Proven experience of at least 5 years in marketing and partnerships role, preferably in the fintech or Internet industry.
- Experience in marketing to SEA markets including Singapore, Malaysia, Thailand, Indonesia, and/ or the Philippines
- Strong numerical & analytical skills to turn data into business insights and plans
- Excellent communicator, both verbal and written
- Highly collaborative & team orientated
- Proactive, resultsoriented, with project management skills and ability to meet deadlines
- Thinking 'Customer first', and empathetic towards the customers' pain points and challenges
- Thrive in a fastpace working environment and openness to changes
- Comfortable working in a crosscultural working environment and a SEA local culture lover
- Willing to travel to SEA markets occasionally
BENEFITS:
Working Location:
Singapore
LI-JACSG
countrysingapore
Darren Ou ( EA No:
R
JAC Recruitment Pte Ltd (EA Lic No: 90C3026)
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