Integrated Marketing Communication Executive
1 week ago
Integrated Marketing Communication Executive
Job Description:
We're looking for an Integrated Marketing Communication Executive to join our ASEAN IMC Team in Singapore office.
Working for Signify means being creative and adaptive.
Our culture of continuous learning and commitment to diversity and inclusion creates an environment that allows you to build your skills and career.
Together, we're transforming our industry.As the world leader in lighting, we're constantly ahead of the curve. Through our leadership in connected lighting and the Internet of Things, we're breaking new grounds in data analytics, AI, and smart homes, offices, cities and more
Signify is one of the few companies in the world to achieve carbon neutrality and our next sustainability goals are even bolder: doubling our positive impact on the environment and society by 2025.
We're on the lookout for forward-thinking innovators with a passion for sustainability. If you match this description, get in touch
What you'll do
- Develop Integrated Communication Strategy & Planning
- Drive communications that fundamentally shift customer and stakeholder perception in the market.
- Collaborate with global brand & marketing to drive key initiatives to support local business goals.
- Leads content localization for channel partners and contribute to increasing Philips Lighting / Signify Brand Preference in the Market by creating compelling marketing communication.
- Responsible for digital & performance marketing plus ecommerce support, implementing online marketing activities including social media, SEO/SEM, lead generation, etc.
- Managing PR, Design and Digital agencies; working with vendors and agencies to create and/or localize communications and develop marketing assets.
- Translates the marketing objectives into a yearly marcom plan, specifying required deliverables and projects, according to the guidelines.
- Public relations: building and managing Signify business's reputation, public image and cultivating relationships in Singapore.
- Leverages customer/market insights to deliver a rich customer experience.
- Bachelor degree holder preferably in Marketing / Business Administration
- Have at least 5+ years of Marketing communication experience in combined B2C and B2B channels.
- Experience in leading projects and executing endtoend campaigns.
- Prior experience in website management, social media management and public relations
- Performance marketing experience is an advantage.
- Knowledgeable in digital and ecommerce campaigns
- Analytical skills: understand how to translate analytical data/dashboards into improvements.
We're offering multiple opportunities for career development, like mentoring, coaching and stretch assignments, with strong international exposure for dynamic profiles.
You have the chance to learn every day, acquire new skills and perspectives through customized online programs, and on-the-job experiences.
SeeSignifyLife
through the eyes of our employees
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