
Growth Oriented Product Developer
2 days ago
The role of a Senior Product Manager involves driving market expansion, achieving competitive advantage, and delivering business objectives within specific product portfolios.
Key Responsibilities:
- Brand Strategy Development: Create and execute comprehensive brand plans aligned with corporate goals.
- Market Insight Analysis: Translate market trends into actionable strategies to support growth in both private and public sectors.
- Tender and Formulary Management: Drive public channel uptake with a long-term focus on securing tenders and formulary listings.
- Lifecycle Planning: Manage lifecycle planning, including new product launches, to ensure successful market introduction.
- Marketing Campaigns: Develop and implement effective marketing campaigns to strengthen product engagement and drive sales growth.
- Brand Consistency: Ensure consistency of brand messaging across all promotional activities and touchpoints.
- Analytics and Performance: Leverage analytics and performance metrics to optimize marketing effectiveness and ROI.
- Market and Competitor Analysis: Conduct regular market and competitor analysis to inform brand positioning and innovation.
- Cross-Functional Collaboration: Collaborate with Sales, Medical Affairs, Market Access, Regulatory, and Supply Chain teams to achieve common goals.
- Field Force Training: Provide strategic direction and training to the field force to enhance engagement and sales effectiveness.
- Sales Forecasting: Lead sales forecasting and demand planning processes in collaboration with supply teams.
Requirements:
- Strong understanding of market trends and consumer behavior.
- Excellent analytical and problem-solving skills.
- Effective communication and interpersonal skills.
- Ability to work in a fast-paced environment and prioritize multiple tasks.
- Proven track record of driving business growth and achieving results-oriented goals.
Benefits:
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- Collaborative and dynamic work environment.
- Recognition and rewards for outstanding performance.
Others:
- Contribute to a team that is passionate about innovation and customer satisfaction.
- Enjoy a flexible work-life balance and wellness programs.
- Stay up-to-date with industry trends and best practices through continuous learning and development opportunities.
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