Digital Product Manager
1 month ago
Job Summary
DBS Bank is seeking a Digital Product Manager to lead and oversee digital insurance projects in our bancassurance team. This role involves launching new digital initiatives and creating a compelling online customer experience.
Key Responsibilities
- Collaborate with departments and insurance partners to develop new or enhanced application websites for insurance products.
- Conceptualize the flow and design of screens through close partnership with the design team, focusing on customer needs and pain points.
- Conduct immersion studies with agencies to understand customers' needs and address them in our design.
- Define business requirements for digital website development and review user stories.
- Review and improve website content.
- Participate in user acceptance testing, pilot testing, and live verification.
- Manage project timelines and ensure delivery as planned.
- Optimize customer journey and identify opportunities to improve user experience using Adobe Analytics.
- Monitor, analyze, and report online sales acquisition and overall digital business performance.
- Manage and prioritize backlog and new project initiatives.
- Follow up and ensure production issues are resolved within specified timelines with insurance partners and tech teams.
Requirements
- Minimum 5 years' experience in a related position, preferably in life insurance products.
- Bachelor's Degree holder from an accredited college or university.
- Experience in digital channel management, gathering business requirements, managing channels projects, and initiatives.
- Understanding of UI/UX design and digital customer journey.
- Positive mindset and meticulous attention to detail.
- Excellent verbal and written communication skills.
- Excellent problem-solving skills and ability to work independently with limited direction and supervision.
- Proven track record in working in high-pressure and fast-paced environments.
- Self-motivated with a strong sense of ownership and accountability.
- Ability to analyze and resolve problems using data and customer feedback.
- Experience in tracking, analyzing, and interpreting website performance using Adobe Analytics.
What We Offer
DBS Bank offers a competitive salary and benefits package, as well as a dynamic environment that supports your development and recognizes your achievements.
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