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Digital Campaign Strategist

1 week ago

Singapore Foundry Full time

At Foundry, we are at the forefront of every major milestone and announcement in modern technology since 1964.

Originally established as the publishing arm of the International Data Group (IDG), we distributed newspapers, magazines, and books globally, featuring prominent brands such as CIO, ChannelWorld, ComputerWorld, PCWorld, and many more.

We continue to lead the world by helping companies bring their visions to reality through a combination of media, marketing technologies and proprietary data.

The unique requirements of each client are transferred into campaigns which our team is responsible for managing.

About the Role

You will be the pinnacle for the execution and delivery of our Demand Generation campaigns. You are proactive, curious, and consultative and demonstrate the ability to apply critical thinking and problem-solving skills along with a strong sense of accountability to get the job done and done well.

Responsibilities:
  1. Responsible for end-to-end campaign management of customer demand generation programs.
  2. Planning and forecasting monthly lead targets and revenue generated.
  3. Optimization of lead gen campaigns and working with internal stakeholders to understand campaign performance.
  4. Serve as a point of contact for customer success teams throughout the campaign lifecycle, addressing concerns related to lead performance, campaign pacing, or delivery issues.