Digital Marketing Strategist
1 week ago
The Opportunity:
The APAC Marketing team is looking for a dynamic Digital Marketing Strategist to support APAC-wide projects and collaborate closely with in-country teams, APAC and global stakeholders. This role offers the unique opportunity to work on high-impact digital initiatives that can be scaled across regions.
Roles and Responsibilities:
- Partner with APAC field marketing teams and global counterparts to lead digital marketing strategy development on Marketing initiatives that deliver measurable ROI
- Serve as the Subject Matter Expert (SME) for digital in APAC, harnessing digital capabilities to ensure seamless integration and consistency.
- Drive digital innovation by identifying, developing, and scaling projects that deliver impact across multiple markets (E.g. AI translations, Organic growth and optimization)
- Champion a data-driven approach to digital strategy, ensuring continuous performance optimization and growth
- Remain current on the latest digital best practices and proactively suggest new initiatives or capabilities to experiment
- Oversee the end-to-end execution of initiatives, collaborating effectively with various stakeholders - internal and external
- Analyze performance metrics to generate actionable insights, optimizing campaigns and influencing strategic decisions.
- Take ownership of key digital nurture initiatives within APAC, aligning regional efforts with global strategies and best practices to maximize effectiveness
What We're Looking For:
- 7+ years of Digital Marketing experience
- Proven experience in strategizing and managing digital initiatives with a strong understanding of customer journeys and data flows
- Experience in Digital Nurture Projects/Initiatives
- Proficiency in marketing automation tools (e.g., Eloqua, Marketo), web analytics (e.g. Adobe) and Data dashboards (E.g. Tableau, Datorama)
- Experience working within or managing digital marketing agencies
- Strong problem-solving skills with a focus on delivering measurable outcomes
- Excellent time management, communication, and stakeholder engagement skills, with the ability to thrive in fast-paced environments
- Good knowledge and experience working with digital marketing tools such as SEMRush, Ahrefs, Demandbase, 6Sense is a bonus
- Familiarity with SEO/SEM is a bonus
- Experience working with content management systems such as Drupal, AEM is a plus
- B2B marketing experience, particularly within the tech industry, is preferred
Interested candidates, please click "APPLY" to begin your job search journey and submit your CV directly through the official PERSOLKELLY job application platform - GO Mobile.
We regret to inform you that only shortlisted candidates will be notified.
Gelangre Reyanelle Gelario | REG No : R1870995
PERSOLKELLY SINGAPORE PTE LTD | EA License No : 01C4394
This is in partnership with Employment and Employability Institute Pte Ltd ("e2i"). e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering employers to address their manpower needs through recruitment, training and job redesign solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives. By applying for this role, you consent to e2i's PDPA.
By sending us your personal data and curriculum vitae (CV), you are deemed to consent to PERSOLKELLY Singapore Pte Ltd and its affiliates to collect, use and disclose your personal data for the purposes set out in the Privacy Policy available at https://www.persolkelly.com.sg/policies. You acknowledge that you have read, understood, and agree with the Privacy Policy.
Tell employers what skills you haveTranslations
B2B Marketing
Content Management
Automation Tools
Stakeholder Engagement
B2B
Digital Marketing
Digital Strategy
Drupal
Google Ads
Google Analytics
Job Search
Bridge
Web Analytics
Customer Journeys
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