TikTok Marketing Manager

4 weeks ago

Singapore SUNNYSTEP PTE. LTD. Full time
Roles & Responsibilities

Exciting news We are on a growing journey and building a stellar team

At Sunnystep, we are not just building leaders – we are cultivating a dynamic team that thrives on innovation, collaboration, and collective success.

Why should you be part of Sunnystep's success?

We are an innovative force in consumer retail with a clear brand purpose — we believe wellness starts with our feet. Good shoes support our feet and our body, and help us move and live better.

We are redefining comfort in every step to an unparalleled experience without compromising on style. Our mission is to revolutionize the footwear industry by crafting the most comfortable shoes with unwavering commitment to environmental responsibility ensuring that every step our customers take not only embodies unrivalled comfort but also leaves a positive impact on the planet.

The TikTok Marketing Manager will lead Sunnystep's TikTok strategy, ensuring that content, paid ads, and influencer collaborations align with broader marketing goals.

You will also be responsible for:

  • Develop and oversee Sunnystep's TikTok marketing strategy.
  • Manage content calendars, campaign execution, and brand storytelling on TikTok.
  • Lead paid TikTok ad strategies to drive conversions and awareness.
  • Work cross-functionally with content creators, influencers, and performance marketers.
  • Stay updated on platform changes and implement innovative strategies.

We would want to speak with you if you are / have –

  • Proven track record in TikTok marketing, content strategy, or performance marketing.
  • Experience managing TikTok campaigns with a focus on brand building and sales.
  • Strong analytical skills to measure success and optimize performance.
  • Ability to manage a team and work cross-functionally within the organization.

Headquartered in Singapore, Sunnystep is committed to fostering community, inclusivity, integrity, and technology to support everybody's journey of possibilities.

We review each application thoroughly and will arrange an initial discussion with the shortlisted candidates who best meet our requirements. If you find that the requirements align with your experience and expertise, you may express your interest through this job advertisement or you may reach out to our Hiring Team – hiring@sunnystep.com.

Tell employers what skills you have

Lead Generation
Footwear
Budgets
Advertising
Product Marketing
Analytical Skills
Social Media
Marketing Strategy
Content Strategy
Channel
Marketing
Strategy
B2B
Digital Marketing
Storytelling

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