Omni Marketing Executive
2 weeks ago
The Marketing Executive will assist the Marketing Manager in ensuring the alignment of SGPOMADES brand positioning across all communication platforms. He / She should be competent in time management and has great business acumen when managing marketing activities and promotions.
**General Scope**
- Assist in the planning and implementation of all marketing activities (Month to Year Basis)
- Assist in ensuring smooth execution in a timely manner
- Assist in actively tracking campaign results and implications to maximize ROI
- Keep abreast of competitors’ activities and market trends
- Monitor and ensure that pricing is consistent and competitive across all third-party E-commerce platforms.
- Any other ad-hoc projects as assigned.
**Campaign Execution**
- Assist in the execution of Ecommerce campaigns (Shopee, Lazada, Shopify)
- Assist in the Planning for direction for online and retail marketing collaterals (Shopee, Lazada, Shopify & Tampines 1 Outlet)
- Work closely with the creative team, generating briefs and highlighting promotional selling points that help increase average spent and acquire new customers
- Conduct photoshoots of new product items when necessary
**Digital Marketing**
- Assist in execution of innovative digital marketing campaigns and oversee its successful implementation as part of omnichannel marketing
- Assist in conceptualization and development of digital contents while ensuring compliance with brand positioning, brand standards and usage guidelines.
**Requirements**:
1)Minimum Diploma, preferably specialising in Marketing/ Mass Communications or equivalent
2)1 to 2 years of relevant experience in Marketing/ Brand Management with FMCG Company
3)Possess strong analytical skills with the ability to thrive in a fast-paced environment
4)Commercially savvy, possess strong interpersonal skills and good learning attitude.
5)Self motivated, attention to details and results-oriented
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