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Studiox Director, Asean and South Pacific
2 weeks ago
The Coca-Cola Company is a 135+ years old total beverage company, offering over 500 brands in more than 200 countries and territories. We’re constantly transforming our portfolio, from reducing sugar in our drinks to bringing innovative new products to market. We’re also working to reduce our environmental impact by replenishing water and promoting recycling. With our bottling partners, we employ more than 700,000 people, helping bring economic opportunity to local communities worldwide.
**Position Overview**:
Studio X is the execution arm of Open X, the bespoke agency network set up by WPP for The Coca-Cola Company. It is a multi-disciplinary integrated capabilities infrastructure - that is a one stop shop for all our marketing execution. StudioX will allow speed/responsiveness and maintain Operating Unit (OU) operational leadership, as well as help standardize processes and ways of working, so we can focus on outcomes and iterate faster - underpinned by a common data and tech infrastructure.
**Responsibilities**:
Focus, Scope, & Impact:
- Leads the OU Studio X operations and the implementation of the OU Studio X agenda, while connecting and integrating it to the global Studio X network.
- Owns and drives the OU Studio X activities, comprising integration of multiple capabilities, stewardship of ways of working (incl. tools) to deliver the Studio X agenda.
- Assess Studio X engagement and performance
- In close cooperation with Integrated Marketing Experience (IMX) and the Marketing Operations & Capabilities team, Define the capacity of StudioX based on OU calendars to execute key marketing programs for OUs and global charters working closely with key stakeholders especially the OU IMX lead & Marketing Operations and Capabilities Director
- Supports, as part of the global Studio X network, in creating the future agenda for Studio X, in anticipation of the future. experiences and learning culture, leveraging external best practices.
- Partners with Marketing Operations and Capabilities on the internal engagement and communication strategy
- Coordinates with Mkt Platform Services at OU level on key StudioX services/SLA and lead troubleshooting
**Experience**
- 10 years of experience including Marketing, Capability Management, Project Management
- Experience working in **cross-functional and cross-geographical teams is preferred**:
- Experience working with marketing **in the field is preferred**:
- We are looking for change agents that are ambitious and have a balance of creativity and business acumen, hence able to transform Marketing by bridging the future and the present, flexibility and discipline, processes and iteration, global and regional.
**Work Focus**
- Ability to orchestrate multiple stakeholders, delivering the highest priority and enterprise wide scale bets, in a seamless fashion across platforms, systems, processes, routines etc.
- Ability to analyze complex issues and bring together multiple concepts across functions to define the strategic direction for the business.
- Ability to mobilize and champion change management across the region and teams.
- Ability to develop, curate and deliver integrated strategy & communication, cognizant of key stakeholders.
**Communication Focus**
- The role communicates internally across all marketing functions in the OU Marketing community including category, IMX, Marketing Operations & Capabilities, OU HI & Platform Services teams
- The role influences and aligns senior leaders across OU Marketing Leadership, to adopt, support and implement the elements outlined in the scope of the role. The role also negotiates with senior leaders at OU to invest in many of the elements outlined in the scope of the role especially where opposing interests relative to local plans exist.
- The role communicates externally with Studio X extensively and Open X teams for both the management and orchestration of Studio X.
- The role is also responsible for influencing and sharing information and practices across the global Marketing community.
**Functional Expertise**:
Must Haves:
- Deep Understanding of execution of Marketing
- Project Management & Agency Management
- Change Management & Culture Transformation
- Demonstrable Network, Communities of practiced leadership and external stakeholder management
- Capability Strategy & Management
- System Knowledge and clear understanding of how OUs and the Centre work
Good to have:
- Multiple function experience such as Commercial
- Digital & Content excellence
- Negotiation skills
- Multiple Marketing experience
- Agility & Design thinking ability
**What we offer**:
- ** Iconic & Innovative Brands**: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Costa Coffee, Innocent, Simply, Fairlife & Topo Chico.
- ** Expansive & Diverse Customers**: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatr