Marketing Technologies Delivery Manager

The Coca-Cola Company provides a number of products and services. The main function of the Coca-Cola company is to provide market the various Coca-Cola brands to the consumer and to provide Product (Concentrate), and Supporting services such as Technical, Marketing, Franchise Management to independent bottlers. It is the responsibility of the independent bottler to who make, sell and distribute the product to their retail customers across many channels.

There are a significant number of technologies invested in by The Coca-Cola Company within the digital marketing space. It is a requirement of this role to have a good general understanding of each technology and to provide expertise in few.

Whilst this is a technical role it is vital that the individual has sound business knowledge of FMCG across Commercial and Marketing functions and can clearly understand the value chain within the Coca-Cola system.

The role will be required to provide business account management for relevant Service Management including;

Work closely with Marketing, Media, and Business teams as essential technical partners in leveraging the multitude of digital platforms, data streams, external agencies, and emerging technology partners to drive the business and win with Coca-Cola consumer’s digital and marketing transformation.

Provide leadership through the lens of marketing technology for both brand & market-specific needs as well as cross-country solutions and capabilities.
- ** Drive the Technology**: drive unique tech contributions for Coca-Cola brands, with a strong focus on tech Platforms, Systems Integration, Data strategy, Data activation, Data Science as well as Cyber-Security, and Privacy.
- ** Support the Business**: by driving better consumer targeting and media effectiveness and priorities linked to the business challenges and opportunities. You own both strategic and operational elements.
- ** Transform the culture**: help elevate the Digital and data-driven IQ across the organization, and drive innovation and a culture of agility and smart risk-taking.
- Work closely with Marketers, vendors and other functions to define the portfolio and lead the implementation of marketing platforms in a way that the company achieves its growth objectives
- Managing day-to-day client engagement with Asean & South Pacific Operating Unit Marketing, PAC and assigned business projects and provides with consultation form IT and Business Process improvement.
- Drive positive outcomes for critical IT services in assigned area/region, and responsible for service delivery in assigned business area.
- Depending on resource allocation status for OU business priority, may sometimes need to take a role for client engagement in other business functions beyond Marketing and PAC.

This role reports directly into the Asia Pacific IT Marketing Technology Leader and must work closely with the Asean & South-Pacific Operating Unit IT Lead.

Role Responsibilities

Excellence in Digital Marketing Technologies including
- Modern Martech & Adtech platforms (e.g. marketing automations clouds esp Adobe Suite, CDP, DMPs,)
- Web Content Management (Adobe)
- Digital Asset Management
- Precision Marketing, SEM\SEO
- Mobility Platforms (smartphones, tablets etc)
- Internet of Things (Beacons,
- Cloud Platforms as a Service (AWS)
- Knowledge Management Systems (Sharepoint, Confluence)

Delivery of Technical Projects
- Roadmaps and plans establishing a clear portfolio of projects.
- SDLC (Waterfall and Agile)
- Requirements Elicitation and Management
- Project Management (Prince 2, PMBOK)
- Testing Services (Unit, System, System Integration, Performance and Penetration)
- Implementation Planning and Execution and Backout
- Change Management
- Risk \ Issue Management
- Compliance with KO Information Security guideline and IT governance/process

Collaboration and Influencing
- Participate In online collaboration with other associates globally
- Build a strong network of peers across the globe sharing ideas across markets
- Work with vendors and agencies to bring the best solutions to market
- Identify new trends globally and within the market to keep The Coca-Cola Company ahead of the game.
- Influence the solution outcome to drive ROI in existing capabilities.

Standardization and Simplification
- Guide the marketing and PAC functions in the use of Global Platforms to maximize ROI on technology investments
- Manage the Lifecycle of IT assets to reduce down operating costs of technology

Vendor Management \ BAU
- Manage Service Level Agreements with Vendors including budget, risk and time.
- Work with Legal and Procurement to establish contracts and agreements with vendors.

Accountabilities

The role is primarily accountable for;
- Aligning Marketing \ PAC business plans with IT Roadmap
- The delivery of projects on time, in full and on budget.
- The reuse of Global Platforms to drive ROI on existing investments

Education \ Qualifications
- Degree of Masters on I