Asean & South Pacific Design Director

1 day ago


Harbourfront Avenue, Singapore The Coca-Cola Company Full time

Our vision is to love brands, done sustainably, for a better shared future. We strive to provide cutting-edge excellence in ingredients, innovation, design and marketing.

As the ASEAN & South Pacific Design Director, you will work to lead all aspects of the local and regional brands’ image, to continuously drive relevance to the target audience and to protect the integrity of the brands’ experiences. You will also take ownership of how all global brands’ image is executed across the operating unit.

We are looking for people that have a passion for building relationships and will be proud to be a representative of our brands. We are looking for people that are results driven and have creative development and design strategy experience.

**What You will Do for Us**
- Lead the ASEAN & South Pacific Design team and create an inspiring and empowering team environment with an open communication culture.
- Lead the ASEAN South Pacific Design team to ensure the global brands’ visual identity systems are executed with excellence and in line with global standards
- Lead the ASEAN South Pacific Design team to develop world-class visual identity systems for ASP’s regional and local brands’
- Partner and build strong relationships with external agencies to develop authentic and compelling design and tone of voice tools, such as logo style guides, go-to-market asset frameworks, standards and guidelines
- Build and manage a tailored roster of external agency partners who are best suited for ASEAN & South Pacific’s Portfolio of Brands
- Partner and build strong relationships with key internal functions and stakeholders and inspire collaboration and best design practices across these partners
- Lead Portfolio design strategy and identify opportunities to improve design excellence across the region through all strategies and tactical plans
- Demonstrate and deliver a strong ability to innovate, build design capability and allocate resources for continuous improvement across design operations, design craft and design execution/ production.
- Bring an operational and business mindset to understand and develop solutions for both upstream and downstream design challenges (across functions and key stakeholders)
- Oversee a best-in-class, systematised and expedited artwork production process, emphasising accuracy of technical specifications that covers the artwork build stage, all approvals and eCommerce image creation.

**Qualifications & Requirements**
- Bachelor’s degree or equivalent work experience is required
- Must possess at least 10+ years of significant Creative Development Experience and Design Strategy.
- Direct experience with design strategy, logo design, graphics, packaging, art direction and branding and working with design agencies
- Preference for experience developing photography, styling, product design and shopper marketing
- Experience working with marketing in the field is preferred
- Experience working in cross-functional and cross-geographical teams is preferred
- Communication, influencing and negotiation skills across multiple stakeholders
- Demonstrable experience in leading teams across geographies

**KEY KNOWLEDGE REQUIREMENTS**

**MASTERY OF **_(REQUIRED)_**
- CREATIVE DEVELOPMENT
- DESIGN STRATEGY
- CONSUMER CENTRICITY
- OPERATIONAL EXCELLENCE
- TEAM LEADERSHIP

**BROAD EXPERTISE IN **_(GOOD TO HAVE)_**
- BRAND STRATEGY
- CONNECTIONS STRATEGY
- ROUTETO MARKET & EXECUTION
- AGILE WAYS OF WORKING
- STYLING AND PHOTOGRAPHY

**Our Purpose and Growth Culture**:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.



  • Harbourfront Avenue, Singapore Coca-Cola Full time

    Our vision is to build loved brands, done sustainably, for a better-shared future. We strive to provide cutting-edge excellence in ingredients, innovation, design and marketing. We are looking for people who have a passion for building relationships and will be proud to be a representative of our brands, are results driven and have brand management and/or...

  • Design Director

    5 days ago


    Harbourfront Avenue, Singapore The Coca-Cola Company Full time

    We are recruiting a Design Director within Coca-Cola, responsible for brand design and image the Southeast Asia (ASEAN) and South Pacific region. As the Design Director, you’ll work to lead all aspects of the local and regional brands’ image, to continuously drive relevance to the target audience and to protect the integrity of the brands’...


  • Harbourfront Avenue, Singapore The Coca-Cola Company Full time

    The Coca-Cola Company is a 135+ years old total beverage company, offering over 500 brands in more than 200 countries and territories. We’re constantly transforming our portfolio, from reducing sugar in our drinks to bringing innovative new products to market. We’re also working to reduce our environmental impact by replenishing water and promoting...


  • Harbourfront Avenue, Singapore The Coca-Cola Company Full time

    **Job Summary/Purpose**: - Lead the development of South APAC consumer marketing strategies, promotional & product innovation and actively implement and steward global programs with leading QSR customer in the region to maximize profitable growth and that increase the long-term ‘partnership’ value of The Coca-Cola Company (TCCC) brands (including core...


  • Harbourfront Avenue, Singapore The Coca-Cola Company Full time

    The Coca-Cola Company is a 135+ years old total beverage company, offering over 500 brands in more than 200 countries and territories. We’re constantly transforming our portfolio, from reducing sugar in our drinks to bringing innovative new products to market. We’re also working to reduce our environmental impact by replenishing water and promoting...

  • Director, Marketing

    6 days ago


    Harbourfront Avenue, Singapore Coca-Cola Full time

    We are recruiting a **Director of Marketing** for the ASEAN & South Pacific region, with flexible working location, on a permanent basis. As the Marketing Manager you would focus on the 'enhanced flavoured' portfolio, including Thums Up Charged. **Roles and responsibilities will include**: - Identify, analyse and synthesise multiple sources of information...


  • Harbourfront Avenue, Singapore Coca-Cola Full time

    Reporting to the Senior Director, Strategic Communications for the ASEAN & South Pacific Operating Unit (OU), the Senior Manager for Internal & Leadership Communications will focus on: - Leadership communications (e.g., OU President) - OU-wide town halls - Serving as representative in Global Internal Communications Network, closely aligned to global head of...


  • Harbourfront Avenue, Singapore Coca-Cola Full time

    As a Senior Director of Marketing for Tea, you’ll work to develop brand growth, creative and innovation strategy and plans to drive sustainable business growth. The Senior Director will set a winning long-term strategy for the ready-to-drink Tea category in the ASEAN & South Pacific region, and the roadmap to execute these plans in partnership with the...


  • Harbourfront Avenue, Singapore The Coca-Cola Company Full time

    Our vision is to love brands, done sustainably, for better shared future. We strive to provide cutting-edge excellence in ingredients, innovation, design and marketing. As a Category Supply Chain Manager, you will lead the system in designing, implementing and optimizing “fit-for-purpose” supply chain for a specific category for all ASP countries, ensure...

  • Content Manager

    9 hours ago


    Harbourfront Avenue, Singapore The Coca-Cola Company Full time

    We are recruiting a Content Manager on a permanent basis, with flexible location across ASEAN and South Pacific. As a Content Manager, you will be responsible for leading the development of advertising campaigns for some of the world’s largest beverage brands, across ASEAN and South Pacific Markets. **What You’ll Do for Us** Responsible for the...