CRM Data Manager

2 weeks ago


Singapore MARS CONSULTING PTE. LTD. Full time

Responsibilities
Design, lead, manage, and monitor projects to improve CRM data related programs.
Work within the Asia-Pacific CRM Operations team and Internal Communications team to plan, develop, and communicate UAT scheduled programmes, CRM updates, and outages.
Manage and plan the Global CRM.
Work within CRM Operations team to manage and prioritize Region/Area and Service Line related enhancement requests, concerns, and issues.
Manage and assist the CRM Operations team and CRM related initiatives, including deliverables, resourcing, capacity, schedules, and communications.
Support CRM reporting solutions and processes using databases, reports, and tools.
Manage CRM data programs and processes to manage expectations of end-users and the issues experienced, ensuring any program down-time and disruption is kept to a minimum.
Work with Region and Market Segment Leadership and BD teams across Asia-Pacific to understand, define, and drive improved business performance by leveraging high-quality pipeline data and using the data to coach the business.
Act as a key liaison for Asia-Pacific BD/CRM involvement and other Markets programs.
Initiate, build, and sustain relationships with key stakeholders.
Build cross-geography relationships, where necessary, to leverage existing Global/Area best practices and initiatives.
Knowledge and Skills Requirement
Extensive knowledge of CRM systems, data structures, reporting, and use.
Very good IT/technical background, including knowledge of relational databases and programming skills.
Extensive experience working between IT, Business, and Marketing.
Strategic skills to develop long-term visions and the ability to translate them into actionable roadmaps that are broadly accepted.
Proven project management skills.
Advanced analytical skills.
Ability to work to aggressive deadlines, manage constraints, and coordinate multiple complex projects and initiatives at one time.
Excellent written English including the ability to develop high-quality program materials/toolkits.
Education
A Bachelor's degree related to IT, Business, or Marketing.
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