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Demand generation marketing manager

1 month ago

Singapore Datadog Full time

Datadog is looking for an experienced Account Based Marketing Manager to strategize and execute ABM campaigns. You will act as the bridge between the Asia-Pacific and Japan sales teams and global marketing functions to deliver campaigns to capture the business of some of the most important and innovative brands in the world. Further, you will help define the reporting, measurement, and orchestration of these programs across all marketing channels and integrated campaigns.At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.You will:Create, optimize, and analyze end to end Account Based Marketing campaigns including physical and digital channels for the APJ marketStrategize customized experiences using various digital channels including Linkedin, Display, Facebook, and moreCreate landing page content with our sales teams to provide customized value statements for accounts in marketHelp create and deliver physical account based marketing campaigns, ranging from event curation to direct mailDemonstrate strong executive presence and ability to work with sales leaders, field marketers and other members of the team to help Datadog grow in-regionWho You Are:4-6 years operating marketing lead/demand generation campaigns: webinars, advertising campaigns, ABM, etc.1-2 years running ABM campaigns: highly targeted campaigns across multiple channels aimed at a small grouping of accountsExcellent written and verbal communication skills with a proven ability to get buy-in and influence others across functionsStrong understanding of Sales process and goals with experience building and maintaining close Sales-Marketing collaborationExperience working with CRM (Salesforce, Hubspot, etc.) and ABM tooling (Demandbase, 6 Sense, Terminus, etc.)Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you’re passionate about technology and want to grow your skills, we encourage you to apply.Benefits and Growth:Generous and competitive benefits packageNew hire stock equity (RSUs) and employee stock purchase plan (ESPP)Continuous career development and pathing opportunitiesProduct training to develop an in-depth understanding of our product and spaceBest in breed onboardingInternal mentor and buddy program cross-departmentallyFriendly and inclusive workplace cultureBenefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.#J-18808-Ljbffr