Algomarketing Ltd. | Events
3 weeks ago
Events & Demand Generation Marketing Specialist
Department:
Demand Generation
Employment Type:
Contract
Location:
Singapore
Description
PROJECT: Google
ABOUT THE CLIENT Google, is developing groundbreaking cloud solutions for companies, leveraging years of experience in building secure, reliable, and scalable cloud technology. ABOUT THE ROLE Google Cloud is looking for an events & demand generation marketing specialist to support South East Asia marketing strategy and operations. Based in Singapore, you will be driving activities to build Google Cloud awareness, new business acquisition, customer development and user community programs.You will have a proven track record of overachieving marketing objectives and able to establish credibility with the sales team and global marketing colleagues through their market insights, industry knowledge, communication skills and their leadership and vision. You will also be involved in building an engaged customer base and actively working with a direct sales team on scalable enterprise and start-up marketing activities across multiple segments, channels, geographies and phases of the customer lifecycle relationship.
Key Responsibilities
Plan and execute impactful events (conferences, trade shows, webinars, etc.) to generate leads and drive business growth.
Develop and implement multi-channel demand generation campaigns, collaborating closely with sales/marketing and other cross functional teams.
Manage all aspects of event/campaign logistics, from pre-event/campaign planning to post-event/campaign analysis.
Leverage CRM and marketing automation tools (e.g., Marketo, Salesforce) to optimize campaigns and track ROI.
Collaborate with partners to expand reach and build community programs.
Partner with Brand, Social Media, Customer References, PR, and Government Relations teams to drive awareness, elevate mindshare, and build momentum for Google Cloud in the market.
Monitor industry trends and best practices to continuously improve marketing effectiveness.
Skills, Knowledge & Expertise
Minimum Qualifications:
BA/BS degree or equivalent practical experience.
Min 8 years of relevant B2B tech marketing or field marketing experience.
Language: Fluent in English. Knowledge of Bahasa or Thai would be a big plus
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