Brand Development Manager for Customer Engagement

7 days ago


Singapore SEONGGONG PTE. LTD. Full time
About the Role

We are seeking an experienced Brand Development Manager to join our team at SEONGGONG PTE. LTD.

Job Summary

The Brand Development Manager will be responsible for developing and executing comprehensive brand strategies, leading the development of brand assets, and managing marketing campaigns to engage customers and drive sales.

This is a unique opportunity to work with a talented team and make a significant impact on our company's growth.

Key Responsibilities
  • Develop and execute integrated marketing plans to build and maintain strong brand presence in the market.
  • Lead the development of brand assets, including taglines, visual elements, and brand guidelines.
  • Manage marketing campaigns to engage customers, drive sales, and promote brand loyalty.
  • Analyze customer data and marketing metrics to track campaign performance and identify trends.
  • Collaborate with cross-functional teams to align marketing strategies with overall business goals.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or related field.
  • At least 5 years of proven experience in brand development or related marketing roles.
  • Strong strategic thinking and analytical skills, with the ability to develop and execute integrated marketing plans.
  • Proficiency in CRM platforms, email marketing tools, and marketing analytics software.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners.
Estimated Salary Range

$85,000 - $110,000 per year, depending on experience and qualifications.



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