Senior Brand Development Manager
7 days ago
At PEZZO SINGAPORE PTE. LTD., we are seeking a highly skilled Senior Brand Development Manager to join our marketing team.
The estimated salary for this position is $80,000 - $120,000 per annum, depending on experience.
About the RoleThis is an exciting opportunity to lead and implement comprehensive branding strategies that drive business growth and revenue generation.
We require a seasoned professional with expertise in developing and executing innovative marketing campaigns across various channels and segments.
The ideal candidate will have a strong background in market analysis, consumer trends, and brand management, as well as excellent leadership and communication skills.
Key Responsibilities- Develop and implement integrated marketing plans to promote our F&B brands and products.
- Manage and develop marketing campaigns, including website content, social media, and email marketing to reach target audiences.
- Create engaging content for marketing collateral, such as social media posts and promotional materials.
- Analyze customer insights and market analysis to build successful marketing strategies.
- Drive the success of our brands by obtaining market share, building top-of-mind recall, and increasing revenue.
- Design and oversee digital marketing plans, including database marketing and display advertising campaigns.
- Degree in Marketing, Mass Communication, Business, or related discipline.
- Minimum 5 years' relevant brand management and marketing experience.
- Experience in the F&B industry is an added advantage.
In addition to a competitive salary, we offer a range of benefits and opportunities for career growth and development.
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