Senior Brand Development Manager

6 days ago


Singapore ASIA PACIFIC BREWERIES (SINGAPORE) PTE LTD Full time
Job Description

A challenging opportunity has arisen for a seasoned Senior Brand Development Manager to join our team at Asia Pacific Breweries (Singapore) Pte Ltd.

About the Role:

We are seeking an accomplished marketing professional with a proven track record in brand development and management. The successful candidate will be responsible for leading cross-functional teams to drive business growth through effective brand positioning, market research, and strategic planning.

Key Responsibilities:

  • Develop and execute comprehensive brand strategies to increase market share and profitability.
  • Collaborate with internal stakeholders to gather market insights and develop data-driven marketing plans.
  • Manage and allocate budgets to ensure efficient execution of marketing programs.
  • Analyze key performance indicators to evaluate brand health and adjust marketing strategies accordingly.
  • Lead and motivate cross-functional teams to achieve business objectives.
  • Stay up-to-date with industry trends and best practices to inform marketing strategies.
  • Prioritize and manage multiple projects simultaneously while meeting deadlines.

Requirements:

To succeed in this role, you should have:

  • At least 8-10 years of progressively responsible experience in marketing, preferably in a senior leadership position.
  • Demonstrated expertise in brand development, market research, and strategic planning.
  • Proven ability to lead cross-functional teams and collaborate with external vendors.
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Excellent communication and interpersonal skills, with the ability to present complex ideas to various stakeholders.
  • Strong budgeting and financial management skills, with the ability to allocate resources effectively.

What We Offer:

Competitive salary: SGD 120,000 - SGD 150,000 per annum, depending on experience.

Opportunities for career growth and professional development.

A dynamic and supportive work environment.



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