CRM Operations Manager, APAC

3 days ago


Singapur, Singapore Warner Bros Discovery Full time
About the Role

We are seeking a highly skilled CRM Operations Manager to join our team in the APAC region. As a key member of our marketing and lifecycle teams, you will play a pivotal role in driving user retention, engagement, and monetization through messaging channels such as email, push, and in-app.

Key Responsibilities
  • Oversee day-to-day CRM operations, ensuring timely and error-free delivery of all campaigns
  • Manage relationships with Marketing and Creative teams, providing best practices, brainstorming campaign ideas, and regularly iterating on the campaign process to enhance speed and efficiency
  • Collaborate closely with the MarTech team on new CRM feature/data requirements, troubleshooting, and roadmap prioritization
  • Develop complex messaging journeys for lifecycle campaigns (e.g., onboarding, rescue)
  • Manage end-to-end campaign ops process from request intake through scheduling
  • Measure and report on CRM operational performance, providing actionable insights to enhance processes
  • Stay abreast of industry trends and best practices
Requirements
  • 5+ years of experience in CRM Operations with enterprise-level ESP and/or marketing automation tools; strong preference for Braze experience
  • Advanced experience in managing projects through Asana, JIRA, or similar platforms
  • Advanced experience in building automated campaigns through a journey-building platform
  • Advanced experience in audience segmentation and datapoint management
  • Ability to liaise with creative, engineering, technical, marketing, analytics and business teams
  • Strong team focus with outstanding organizational and resource management skills
About Warner Bros. Discovery

Warner Bros. Discovery is a global leader in the media and entertainment industry. We are committed to creating a diverse and inclusive workplace that reflects the world we serve. Our guiding principles are centered around our core values, which are the foundation of how we operate and get things done.

We are an equal opportunity employer and welcome applications from qualified candidates who share our values and are passionate about joining our team.



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