CRM Director

2 months ago

Singapore Crypto.com Full time
We are looking for a dynamic and experienced CRM Director to lead our GTM strategies aimed at maximizing user engagement and loyalty. The ideal candidate will have a strong background in CRM, with expertise in localization and personalization strategies. Key skills should include customer journey mapping, customer lifecycle management, and segmentation using data-driven machine learning techniques.

This role requires a deep understanding of customer needs, touchpoint analysis, and strong business acumen. We seek someone who can effectively translate insights into actionable strategies to enhance the overall customer experience at Crypto.com .

Responsibilities
Strategy and Leadership Team Leadership: Lead and mentor a high-performing team of CRMs, fostering a culture of collaboration, accountability, and high performance. Vision Development: Establish and execute comprehensive and automated lifecycle CRM strategies that effectively guide customers through their pre or post-purchase journey at scale. Data-Driven Frameworks: Develop customer journey frameworks and maps to inform lifecycle strategies and ensure cross-functional alignment. Cross-Department Collaboration: Partner with product, marketing, legal, compliance, data engineering, content team, CS as well as vendors to create seamless customer experiences and effective handoffs. Inclusive Environment: Create a motivational workplace environment that encourages continuous learning, innovation, and open communication. CRM Automation and Tech Management Strategy Creative Development: Lead the development of creative strategies and executions for customer engagement and retention. User Growth Strategies: Design and implement user growth strategies that optimize the conversion and retention funnel, enhancing both the quality and quantity of user loyalty and conversions. Personalized Campaigns: Own the execution of personalized email and push notification campaigns, optimizing each touchpoint for maximum engagement and conversion. Segmentation Strategies: Lead the development of sophisticated segmentation strategies to deliver targeted and personalized CRM messages across channels. Lifecycle Optimization: Oversee the optimization of multi-channel CRM campaigns to drive business impact and align with organizational objectives. Data Analysis, Reporting, and Insights Performance Monitoring: Analyze and report on campaign performance and customer engagement, using data to refine strategies and improve ROI. Insights Collaboration: Work with vendors and Analytics teams to generate insights, formulate strategic roadmaps and drive continuous improvements in lifecycle CRM efforts. Requirements
    • Bachelor's degree in Marketing, Business Administration, Computer Science, or a related field.
    • 8+ years in CRM, digital marketing, or CRM software administration, with at least 3 years of team leadership experience and a proven track record of developing and implementing successful strategies that drive revenue and retention growth.
    • Strong leadership and hands-on management capabilities, with experience in building and developing high-performing teams in a dynamic, fast-paced environment.
    • Familiarity with the latest CRM trends and technologies; experience with AI technology is a plus.
    • Strong analytical abilities with proficiency in CRM software, Business Intelligence tools, and Customer Data Platforms (CDP). Technical skills in SQL, ETL process, Python, Machine Learning, Data modeling, HTML, and CSS are a plus.
    • Excellent communication and presentation skills, capable of conveying complex ideas and strategies effectively to senior leadership and cross-functional teams.
    • A strategic thinker with the ability to develop and execute innovative, data-driven CRM strategies that align with business objectives and targets.
    • Enthusiastic about cryptocurrency, Web 3.0 projects, and emerging technologies.
Life @ Crypto.com

Empowered to think big. Try new opportunities while working with a talented, ambitious and supportive team.
Transformational and proactive working environment. Empower employees to find thoughtful and innovative solutions.
Growth from within. We help to develop new skill-sets that would impact the shaping of your personal and professional growth.
Work Culture. Our colleagues are some of the best in the industry; we are all here to help and support one another.
One cohesive team. Engage stakeholders to achieve our ultimate goal - Cryptocurrency in every wallet.
Work Flexibility Adoption. Flexi-work hour and hybrid or remote set-up
Aspire career alternatives through us - our internal mobility program offers employees a new scope.
Work Perks: crypto.com visa card provided upon joining

Are you ready to kickstart your future with us?

Benefits

Competitive salary
Attractive annual leave entitlement including: birthday, work anniversary
Work Flexibility Adoption. Flexi-work hour and hybrid or remote set-up
Aspire career alternatives through us. Our internal mobility program can offer employees a diverse scope.
Work Perks: crypto.com visa card provided upon joining

Our Crypto.com benefits packages vary depending on region requirements, you can learn more from our talent acquisition team.

  • Regional CRM Director

    3 weeks ago

    Singapore SVENTL ASIA PACIFIC PTE. LTD. Full time

    Job Title: Regional CRM DirectorSVENTL ASIA PACIFIC PTE. LTD.Overview:The ideal candidate will lead our CRM strategy across Asia, driving customer engagement, loyalty, and retention through data-driven initiatives that support revenue growth in the semiconductor/IC design industry.Key Responsibilities:Develop and implement a regional CRM strategy for Asia,...

  • Crm director

    2 months ago

    Singapore Crypto.com Full time

    Responsibilities Team Leadership: Lead and mentor a high-performing team of CRMs, fostering a culture of collaboration, accountability, and high performance. Vision Development: Establish and execute comprehensive and automated lifecycle CRM strategies that effectively guide customers through their pre or post-purchase journey at scale. Data-Driven...

  • Strategic CRM Director for Asian Semiconductor Markets

    3 weeks ago

    Singapore SVENTL ASIA PACIFIC PTE. LTD. Full time

    Job OverviewWe are seeking a highly experienced Strategic CRM Director to lead our CRM strategy across Asia in the semiconductor/IC design industry.About SVENTL ASIA PACIFIC PTE. LTD.SVENTL is a leading company in the semiconductor/IC design industry, and we are looking for a talented individual to drive our customer engagement, loyalty, and retention...

  • CRM Marketing Director Singapore, Singapore

    4 weeks ago

    Singapore Tbwa ChiatDay Inc Full time

    OKX will be prioritising applicants who have a current right to work in Singapore, and do not require OKX's sponsorship of a visa. Who We Are At OKX, we believe that the future will be reshaped by Crypto, ultimately contributing to every individual's freedom. OKX began as a crypto exchange giving millions of people access to crypto trading and over...

  • CRM Marketing Director Singapore, Singapore

    2 weeks ago

    Singapore Tbwa ChiatDay Inc Full time

    OKX will be prioritising applicants who have a current right to work in Singapore, and do not require OKX's sponsorship of a visa. Who We Are At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access...

  • Executive, crm

    3 weeks ago

    Singapore Vantage Automotive Ltd Full time

    Vantage Automotive Limited is a proud member of the Sime Motors Singapore, driven by a customer-first culture guided by our ethos of trust, reliability and quality. As the official distributors for Peugeot, Ford and BYD in Singapore, and a provider of extensive aftersales and roadside assistance services via our Quick Lane Service Centre, we tap on our...

  • Executive, crm

    4 weeks ago

    Singapore Vantage Automotive Ltd Full time

    Vantage Automotive Limited is a proud member of the Sime Motors Singapore, driven by a customer-first culture guided by our ethos of trust, reliability, and quality. As the official distributors for Peugeot, Ford, and BYD in Singapore, and a provider of extensive aftersales and roadside assistance services via our Quick Lane Service Centre, we tap on our...

  • Crm executive

    7 days ago

    Singapore PEOPLE PROFILERS PTE. LTD. Full time

    Responsibilities: Leading and managing NPS for company and dealers to ensure that NPS targets are met monthly. Managing and leading franchise brand ownership benefits programs and CRM activities. Ensuring timely submission of signups to program partners. Ensuring all CRM activities related to the franchise brands are executed according to the requirements...

  • MVC Resources | Commercial Director

    2 weeks ago

    Singapore MVC Resources Full time

    Job Description Our client is a leading provider of bespoke CRM and loyalty solutions, offering a suite of professional services in data science, complex integrations, and more. Our mission is to empower businesses with innovative tools and insights to enhance customer engagement and drive growth. Role Overview The Commercial Director will play a pivotal...

  • CRM Executive

    2 weeks ago

    Singapore PEOPLE PROFILERS PTE. LTD. Full time

    Roles & ResponsibilitiesResponsibilities: Leading and managing NPS for company and dealers to ensure that NPS targets are met monthly Managing and leading franchise brand ownership benefits programs and CRM activities Ensuring timely submission of signups to program partners Ensure all CRM activities related to the franchise brands are executed according...

  • CRM Executive

    3 weeks ago

    Singapore PEOPLE PROFILERS PTE. LTD. Full time

    Roles & ResponsibilitiesResponsibilities: Leading and managing NPS for company and dealers to ensure that NPS targets are met monthly Managing and leading franchise brand ownership benefits programs and CRM activities Ensuring timely submission of signups to program partners Ensure all CRM activities related to the franchise brands are executed according...

  • People Profilers | CRM Executive

    7 days ago

    Singapore People Profilers Full time

    Responsibilities: Leading and managing NPS for company and dealers to ensure that NPS targets are met monthly. Managing and leading franchise brand ownership benefits programs and CRM activities. Ensuring timely submission of signups to program partners. Ensuring all CRM activities related to the franchise brands are executed according to the requirements...

  • Cloud CRM Technical Director

    3 weeks ago

    Singapore SEDHA CONSULTING PTE. LTD. Full time

    Job DescriptionSedha Consulting Pte. Ltd.We are seeking an experienced Salesforce Technical Leader to guide our Salesforce team in designing, implementing, and optimizing CRM solutions.This individual will be responsible for overseeing all technical aspects of our Salesforce environment, ensuring alignment with business objectives, and driving digital...

  • Vantage Automotive Ltd | Executive, CRM

    2 weeks ago

    Singapore Vantage Automotive Ltd Full time

    Vantage Automotive Limited is a proud member of the Sime Motors Singapore, driven by a customer-first culture guided by our ethos of trust, reliability, and quality. As the official distributors for Peugeot, Ford, and BYD in Singapore, and a provider of extensive aftersales and roadside assistance services via our Quick Lane Service Centre, we tap on our...

  • Sales Director

    3 weeks ago

    Singapore TRUST RECRUIT PTE. LTD. Full time

    Job Title:Sales DirectorCompany Overview:TRUST RECRUIT PTE. LTD. is a leading recruitment agency in Singapore, dedicated to providing top-notch talent solutions to businesses across various industries.About the Job:We are seeking an experienced Sales Director to join our team. As a Sales Director, you will be responsible for driving sales growth, developing...

  • PEOPLE PROFILERS PTE. LTD. | CRM Executive

    1 week ago

    Singapore PEOPLE PROFILERS PTE. LTD. Full time

    Responsibilities: Leading and managing NPS for company and dealers to ensure that NPS targets are met monthly. Managing and leading franchise brand ownership benefits programs and CRM activities. Ensuring timely submission of signups to program partners. Ensuring all CRM activities related to the franchise brands are executed according to the requirements...

  • Senior Sales Director

    3 weeks ago

    Singapore THE SUPREME HR ADVISORY PTE. LTD. Full time

    Job Title: Senior Sales Director - New Business GrowthSalary: Up to USD 6,375 (excluding commission)About The Role:We are seeking a seasoned Senior Sales Director to spearhead our New Business growth strategy in the Queenstown territory. As a key member of our team, you will be responsible for developing and executing a robust sales strategy to achieve key...

  • Director

    3 weeks ago

    Singapore PSA International Full time

    Director Job Description We are seeking a highly experienced Director to lead our IT sales and services team. The successful candidate will play a crucial role in driving the growth of our IT staffing services, identifying new business opportunities, building and maintaining client relationships, and achieving sales targets.Key Responsibilities: Develop and...

  • Business Development Director

    2 weeks ago

    Singapore H.A RELIANCE PTE. LTD. Full time

    Roles & ResponsibilitiesWe are looking for a Business Development director to provide a strategised system and handle the company's expansion to create new network flows and leads for the Company. You will also work on a one-to-one basis on a variety of tasks related to Managing director’s working life and communication as well.Tell employers what skills...

  • Business Development Director

    2 weeks ago

    Singapore H.A RELIANCE PTE. LTD. Full time

    Roles & ResponsibilitiesWe are looking for a Business Development director to provide a strategised system and handle the company's expansion to create new network flows and leads for the Company. You will also work on a one-to-one basis on a variety of tasks related to Managing director’s working life and communication as well.Tell employers what skills...