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Area Sales Force Effectiveness Lead, SEAT

1 month ago


Singapur, Singapore Haleon Full time

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.

As the Area Sales Force Effectiveness Lead for South-East Asia & Taiwan (SEAT), you will drive Sales Force Effectiveness within the area as part of the Commercial Excellence team. This role will focus on building the front-line sales and execution capabilities of the sales organization across our LOCs (Local Operating Units), enabling them to win in store in terms of brilliant in-store product assortment and product display standards. The role will also be involved in working with LOCs to leverage shopper insights to develop channel/customer picture of success for sales teams to execute.

In addition, the incumbent will collaborate with APAC ComEx and LOC sales team in the design of optimal RTM models for our marketsso as to evaluate its effectiveness and efficiency as the business continues to grow and evolve.

This role will interface with various stakeholders across functions and markets. Key interface at LOC will be the Channel Sales Heads, Trade Marketing Heads and Sales Operations Managers. Key Interface at Regional / Area level will be the ComEx, Marketing, Consumer Business Insights & Analytics (CBIA), Supply Chain and Financeteams.

Responsibilities:
Sales Force Effectiveness

Data analysis of sales performance for individual and team performance.

Lead Area Sales Force Effectiveness planning process with direct contribution to ComEx MAPs and 3/1 Plan. Provide quarterly updates to APAC ComEx Team on achievements against size of prize identified during 3/1 Plan for the year.

Identify opportunities to drive efficiency and effectiveness in front-line execution on an ongoing basis by introduction of relevant sales tech tools and having oversight on operational metrics such as EDGE, SFA, Perfect Stores. TRAX and commercial hygiene trackers.

Conduct / refresh outlets segmentation and targeting exercise for GT and Independent pharmacy channels on annual basis and in ensuring the sales route/personal journey plans of sales team are optimized post the segmentation.

Effective distribution of territories and resources among sales team across LOCs.

Drive field force productivity through Newspage Sales Force Automation (SFA) tool deployment and/or through distributor’s 3rd party SFA systems and facilitate continuous improvements in the SFA metrics with the right sales training programs (e.g. Sales selling steps, field coaching, negotiations, overcoming customer objections).

Drive Perfect Store and execution standards with the markets and ensuring there is a reliable tracking tool in place (e.g TRAX or equivalent tool). Act as catalyst and change agent to embed execution excellence by being the advocate of driving continuous improvements in Perfect Store metrics.

Manage the sales tech roadmap jointly with SEAT Tech team; ensuring strong alignment on priorities with APAC ComEx and LOCs on any new deployments initiatives.

Work with LOCs to leverage shopper insights to develop channel/customer picture of success for sales team to execute.

Assess Route-To-Market Model for markets in SEAT and develop the recommendation on right GTM design that strike a good balance between reach and cost-to-serve. Assess if there are further opportunities to simplify or delayer the E2E RTM model; without significant compromise to weighted coverage.

Requirements:

University degree; ideally in economics or business administration, science or engineering

7+ years of experience in Sales in FMCG/consumer healthcare company. 

Experience in working in Pharmacy, traditionaltrade and modern trade channels. Should ideally have 5+ years managing sales team; leading Sales Force Effectiveness, In-store execution excellence.

Prior experience as regional sales manager and/or experience in sales/commercial capability building roles.

Project management/Planning skill with good time management

Strong analytical skills with proven ability to convert them into actionable insights

Good communication/collaboration skills 

Prior front-line sales training facilitation skill 

Selling & Negotiation skill

Coaching experience 

Strong change management experience 

Best in class problem solver / strong solution orientation

Good ability to influence at all levels, build strong relationships and capacity to work in a matrix, managing and influencing key stakeholders (e.g. GMs, Sales Channel Heads)

Regional experiences in South-East Asia/Taiwan area will be a plus.

PowerBI report building and maintaining

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon’s compliance to all federal and state US Transparency requirements.


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