Head of Marketing

5 days ago

Central Region, Singapore Kanry Search Full time $80,000 - $120,000 per year

·       F&B Industry

·       Central

·       Monday to Friday, 9.00am - 6.00pm

·       Basic up to $7500 + VB

Job Responsibilities:

  • Develop and lead the brand's overall marketing strategy, ensuring alignment with business objectives and creative vision.
  • Oversee digital, retail, and partnership marketing campaigns from concept to execution.
  • Strengthen brand identity and storytelling across social media, e-commerce, and offline experiences.
  • Manage marketing budget, performance metrics, and ROI tracking to optimize spend and impact.
  • Lead and mentor a small marketing team, fostering a culture of creativity, accountability, and innovation.
  • Build and maintain strong relationships with media partners, agencies, and collaborators.
  • Drive community engagement and brand advocacy through events, collaborations, and influencer partnerships.
  • Analyse market trends and consumer insights to shape future campaigns and brand growth strategies.

Requirements

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 6–10 years of experience in marketing, brand management, or creative strategy (F&B, lifestyle, or consumer brand experience preferred).
  • Proven ability to lead cross-functional campaigns and manage teams or external partners.
  • Strong storytelling and content development skills, with an eye for design and cultural trends.
  • Data-driven mindset with hands-on experience in digital marketing and analytics tools.
  • Passionate about artisanal, purpose-driven brands and the intersection of food, design, and lifestyle.

Apply now via Apply Now button

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"This is in partnership with the Employment and Employability Institute Pte Ltd ("e2i").

e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives.

By applying for this role, you consent to Kanry Search Singapore Pte Ltd's PDPA and e2i's PDPA."

Kanry Search Singapore Pte Ltd | 24C2261

Doreen Oh | R1326597

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