Apj Marketing Operations Director

5 days ago


Singapore ServiceNow Full time

**Company Description**
At ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for ingenuity. We know that your best work happens when you live your best life and share your unique talents, so we do everything we can to make that possible. We dream big together, supporting each other to make our individual and collective dreams come true. The future is ours, and it starts with you.

With more than 7,400+ customers, we serve approximately 80% of the Fortune 500, and we're on the 2021 list of FORTUNE World's Most Admired Companies®.

Learn more on Life at Now blog and hear from our employees about their experiences working at ServiceNow.

What you get to do in this role**:

- You will create, oversee and execute a fully integrated go-to-market plan to include demand generation programs, brand awareness and thought leadership campaigns tailored toward the US MedSLED market.
- You will partner with MedSLED Sales leaders to review strategies and discuss initiatives that align to the revenue goals.
- Collaborate with cross-functional teams to create relative content which will be used for demand generation, thought leadership programs and ServiceNow website/assets.
- Budget management is key to this position. You will manage annual MedSLED marketing budget, report forecast and spend on a monthly/quarterly basis
- Research, select and manage programs relevant for the ServiceNow MedSLED sales team and our identified key markets.
- You will work closely with your MedSLED Field Marketing team to build and execute strategic marketing programs that are aligned to meet or overachieve sales targets.
- You will collaborate with the Account Based Marketing (ABM) team to create a successful ABM journey for our key MedSLED customers.

**Qualifications**
To be successful in this role you have**:

- Bachelor’s degree and 15+ years of overall experience with 10+ in high tech marketing to Healthcare and/or SLED industries.
- Experience and proven success in recruiting, coaching and managing high performing marketing teams.
- Ability to build and drive marketing strategy for MedSLED in conjunction with Product Marketing, Campaigns and ABM to effectively Go-To-Market
- Prescriptive communicator who is accustomed to delivering information to a mature sales and marketing and customer base.
- Keen understanding of SLED and/or Healthcare markets, business models and buyer personas
- Ability to think and plan strategically in a fast-paced, high-growth environment with a focus toward execution within firm deadlines
- Data driven, experience with analytics using CRM and/or marketing automation software
- Experience working with customers, system integrator and public sector channel partners
- Creative problem-solving, resourceful execution, and high attention to detail
- Travel up to 25%. Due to the current Covid-19 pandemic, travel requirements are limited until further notice

JV20
**Additional Information**
ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.

Please Note: Fraudulent job postings/job scams are increasingly common. Click here to learn what to watch out for and how to protect yourself. All genuine ServiceNow job postings can be found through the ServiceNow Careers site.

**Work personas**

Work personas are categories that are assigned to employees depending on the nature of their work. Employees will fall into one of three categories: Remote, Flexible or Required in Office.

**Required in Office**

A required in office work persona is defined as an employee who is contracted to work from or aligned to a ServiceNow-affiliated office. This persona is required to work from their assigned workplace location 100% of the work week based on the business needs of their role.

**Flexible**

A flexible work persona is defined as an employee who is contracted to work from or aligned to a ServiceNow-affiliated office and will work from their assigned workplace location roughly 3 days/week or less (generally around 40-60% of the work week). Flexible employees may choose to work the remaining working time from their workplace location or home. Flexible employees are required to work within their state, province, region, or country of employment.

**Remote**

A remote work persona is defined as an employee who performs their responsibilities exclusively outside of a ServiceNow workplace and is not contracted or aligned to a ServiceNow-affiliated office, inclu



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