Head of Brand

**About LLMG**

Longevity & Lifestyle Medical Group (LLMG) is redefining preventative healthcare by integrating precision medicine, digital tools, and lifestyle interventions in a seamless ecosystem. Our flagship centre in Singapore combines a medical clinic with a next-generation lifestyle facility, supported by AI, health coaching, and the latest in diagnostics and recovery modalities.

We believe in Trust, Connection, Empowerment, and Impact — values that drive every action we take.

**Our Operating Principles -**how we work and how ourselves accountable to as a team:
**Mindful. Ownership. Rhythm. Winning Mindset.**

This isn’t just medicine. It’s a movement. If you are ready to shape the future of longevity care and making a lasting impact, join us in redefining healthcare for Singapore and the world.

**Role Overview**

Lead the development and amplification of brand identity. Own our content, storytelling, community engagement, and educational platform strategy — both digitally and in-person.

**Key Responsibilities**

**Brand Strategy & Identity**
- Define and continuously evolve brand positioning to reflect its vision, values, and unique proposition within the longevity and health optimization space.
- Establish and maintain the brand’s visual and verbal identity across all platforms, ensuring consistency in tone, design, and messaging.
- Develop a robust brand architecture and narrative framework that resonates with both B2C and B2B audiences across regional markets.

**Content Strategy & Storytelling**
- Lead the development and execution of an integrated content strategy encompassing educational, inspirational, and community-focused content.
- Manage end-to-end content production including ideation, editorial calendar development, scripting, creative direction, and distribution.
- Oversee the creation of multi-format content (e.g. video, guides, articles, podcasts) aligned to the consumer decision journey—from awareness to advocacy.
- Leverage storytelling to humanise science and technology, spotlight clinical expertise, and bring consumer success stories to life.

**Community Building & Engagement**
- Design and manage digital community platforms (e.g. Discord, private groups, forums, or app-based communities) to foster peer support, behavior change, and member empowerment.
- Plan and execute offline community touchpoints such as workshops, panels, meetups, and wellness activations to deepen brand affinity.
- Create frameworks for member feedback loops, user-generated content, and storytelling co-creation to keep the community actively engaged and heard.

**Brand Advocacy, Loyalty & Ambassadorship**
- Develop and scale referral, loyalty, and ambassador programs that turn satisfied members into vocal brand advocates.
- Identify and onboard influencers, micro-ambassadors, and community champions aligned with the brand’s mission.
- Measure and optimise the contribution of community-driven programs to customer acquisition, retention, and engagement.

**Leadership of Content Operations & Thought Leadership**
- Own the global content calendar and thought leadership roadmap across executives, clinicians, and researchers.
- Collaborate with internal stakeholders to produce white papers, industry insights, and proprietary educational materials
- Guide spokesperson development, media presence, and PR storytelling initiatives to elevate brand trust and credibility.

**Cross-Functional Collaboration**

Work closely with:

- **Growth Marketing**to integrate brand storytelling into paid performance campaigns and creative testing.
- **CRM & Lifecycle Marketing**to ensure consistent messaging throughout the customer journey.
- **Clinical & Comms Team**to capture authentic content from health experts and internal culture initiatives.

**Data-Driven Optimization**
- Track and analyze content and community engagement metrics to inform content planning, audience segmentation, and channel prioritization.
- Use qualitative and quantitative insights to refine brand strategy, community initiatives, and storytelling effectiveness.

**Requirements**:

- 8+ years in brand, content, or community roles, ideally in healthtech, wellness, or consumer brands.
- Strong track record in brand building, storytelling, and multi-channel content execution.
- Experience growing and managing digital and in-person communities.
- Excellent communication skills; able to simplify complex ideas into engaging narratives.
- Collaborative, entrepreneurial mindset with a passion for health and longevity.
- Bachelor’s degree in Marketing, Communications, or related field.

**Why Join Us**

This is a career-defining opportunity to shape the future of longevity medicine while working alongside world-class clinicians and technologists. You’ll contribute to initiatives that directly lead to extending human healthspan while establishing Singapore as the global hub for longevity innovation.

**How to Apply**
- Longevity and Lifestyle Medical Pte Ltd is