
Modern Trade Business Development Manager
1 week ago
Overview
Modern Trade Business Development Manager
Responsibilities
Prepare the Modern Trade sales strategy & growth plans
a. Key responsibility is to drive profitability and revenue
b. Strategic planning of product mix and ordering
c. Close monitoring of inventory with logistics and operations for receiving and good stock clearance/rotation
d. Constant monitoring of P&L for each product SKU
e. Negotiate and drive opening of new stores
f. Category management and Promotion planning.
g. Driving operational efficiency for modern trade channel with operations
h. Monitoring performance and taking corrective actions
i. Resolve customer's trade issues, complaints and operational matters.
j. Manage and review outlets through frequent market visit
Marketing planning
a. Align and execute trade marketing and trade promotions interventions with the modern trade sales strategy and overall business strategy.
b. Plan for in-store activations, merchandising, sell-out plans with modern trade buyers.
c. Work within allocated promotional cost and ensure effective spending in driving sales and brand building.
Contract negotiation
a. Negotiate favourable annual trading and logistic contract with customers and suppliers
b. Work with legal to finalise contract where necessary.
Reporting
a. Manage Accounts receivables, work with Accounts team for debt collection
b. Dotted line reporting from 2 accounts AR team members.
c. Management reporting: Consolidation, reporting and presentation of business performance to ensure that budget/forecast are achieved
d. Analysis and tracking of projects using software tools to ensure on track in schedule, provide lens for sales to drive performing categories and correct non-performance.
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