
Loyalty Program Specialist
5 days ago
- Analyze overall customer loyalty program strategies and segmentation, including tier structures, benefits, and engagement models.
- Monitor and track key performance indicators like member growth, repeat rate, point utilization, and campaign ROI.
- Develop and execute strategic partnerships with travel, lifestyle, or merchant partners to enhance the loyalty ecosystem.
- Plan and execute rewards catalogs and ensure a seamless redemption experience for customers.
- Oversee the execution of loyalty programs and promotions, including support and testing of system enhancements, app updates, or campaign set-ups.
Bachelor's or Master's degree in Marketing, Business Administration, or a related field
- Minimum 5 years of experience in loyalty marketing or CRM.
- Proven experience in delivering high-impact loyalty initiatives with measurable business outcomes.
- Proficiency with CRM systems and digital marketing platforms is desirable.
- Ability to work effectively under pressure and manage multiple projects with tight deadlines.
- Mid-Senior level position.
- Full-time employment.
- Job function: Marketing.
- Industries: Hospitality and Gambling Facilities and Casinos.
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