
Leisure Program Director
11 hours ago
As a Senior Manager of Leisure Programs, you will play a critical leadership role in driving the Academy's mission and long-term success. Your strategic thinking, marketing expertise, and operational excellence will be essential in developing and executing plans that align with organizational objectives.
Key Responsibilities- Develop and execute strategic plans to drive the Academy's growth and enhance its reputation.
- Lead the development and implementation of new programs, courses, and initiatives to meet market demands.
- Drive innovation, best practices, and digital integration in operational processes and service delivery.
- Develop and execute marketing strategies to promote the Academy's offerings and enhance its brand visibility.
- Oversee social media campaigns, content creation, and community engagement to drive audience growth and engagement.
- Collaborate with the marketing team to design promotional materials, advertisements, and online campaigns.
- Track and analyze the effectiveness of marketing initiatives to optimize results.
- Oversee the planning, coordination, and execution of all leisure programs and events.
- Ensure optimal utilization of facilities, resources, and personnel for program delivery.
- Establish and monitor key performance indicators to measure the success and impact of the Academy's operations.
- Ensure compliance with policies, standards, and industry regulations.
- Build and maintain strong relationships with clients, partners, and stakeholders.
- Manage high-level client communications, proposals, and agreements to ensure client satisfaction and retention.
- Handle escalations and resolve issues promptly and effectively.
- Provide leadership, guidance, and support to the leisure program team.
- Foster a collaborative and high-performing team culture.
- Identify training and development needs and implement initiatives to upskill team members.
- Develop and manage financial plans to ensure cost-efficiency and profitability.
- Liaise with the finance department for invoicing, payments, and financial reporting.
- Identify opportunities for revenue generation and cost optimization.
- Prepare and present periodic reports on operational performance, financial status, and strategic initiatives.
- Analyze feedback, market trends, and data to guide decision-making, improve program delivery, and shape marketing efforts.
Required Skills and Qualifications:
- Strong leadership and strategic planning abilities.
- Excellent organizational and coordination skills.
- Analytical mindset with attention to detail.
- Exceptional written and verbal communication skills.
- Proficiency in project management and financial planning.
Personal Attributes:
- Results-driven and resourceful.
- Adept at multi-tasking and working under pressure.
- Passion for leisure and education is highly desirable.
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