Digital Media and Web Operations Expert
4 days ago
We are seeking a highly skilled Digital Media and Web Operations Specialist to join our team in Southeast Asia.
Key Responsibilities- Collaborate with corporate and division marketing teams to drive leads acquisition and incremental revenue through targeted campaigns.
- Develop compelling ad copies and identify key messages to support leads acquisition for specific vertical markets.
- Manage campaign setup procedures and ensure accurate activation, including programmatic/display and paid search media planning.
- Monitor campaign success through analytics and make data-driven decisions to optimize results.
- Analyze results, identify trends, and provide actionable recommendations to exceed goals.
- Serve as a strategic paid and owned media consultant, ensuring brand safety, viewability, and ad fraud mitigation.
- Manage web operations, including email scheduling, campaign promo pages, and customer inquiries.
- 3-4+ years of experience in digital marketing and media, preferably in a media agency or publisher trading desk.
- Strong project management skills, with a solid understanding of audience building and targeting on digital media platforms.
- Excellent verbal, written, presentation, and interpersonal skills for cross-functional collaboration.
- Prior experience in scientific industry and familiarity with target customer groups is a plus.
- Ability to work effectively with Asian markets.
The estimated salary range for this role is $60,000 - $90,000 per annum, depending on experience.
About Thermo Fisher ScientificThermo Fisher Scientific is an equal opportunity employer committed to providing reasonable accommodations to individuals with disabilities. We value diversity and inclusion and welcome applicants from all backgrounds and experiences.
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