Marketing Manager, Sea

2 weeks ago


Singapore TERUMO BCT ASIA PTE. LTD. Full time

JOB SUMMARY:


Reporting to the General Manager, SEA, this role is responsible for leading marketing strategy development and ensuring successful execution, product management and centralized clinical support in South East Asia.


ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Lead collaboration between regional and country marketing teams to develop and execute on country plans, marketing plans, gotomarket plans (for new products) and strategies.
  • Provide support to country marketing teams in new product launches and sales execution.
  • Develop regional and/or country specific sales and marketing collaterals.
  • Drive product lifecycle management and rationalization based on market insights.
  • Build strong relationships with Key Opinion Leaders and key customers.
  • Support Senior Commercial Manager, SEA during monthly country business review meeting for the following: market trends, competitive activities, sales performance, latest projections, marketing activities and key account management.
  • Organize and drive marketing trainings to ensure the country teams are empowered for growth.
  • Support General Manager, SEA in the annual strategic planning process.
  • Lead the clinical support team to drive utilization on TBCT devices.
**MINIMUM QUALIFICATION REQUIREMENTS
Education

Bachelor's degree in Science, Marketing and/or Business (or equivalent experience).

Experience

  • Minimum 8 years' working experience, with at least 5 years in a regional Marketing role in Diagnostics, Medical Device or Life Science field. Prior sales experience in this relevant industry is an advantage.
  • People management and leadership experience is preferred.


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