Senior Integrated Media Planner
3 weeks ago
Job Description
The Senior Integrated Media Planner will report directly to the Director/Manager, overseeing the day-to-day development and implementation of media plans. We are looking for an excellent team player whose role includes ensuring quality control of our media deliverables and the execution of strategies within budget. The Senior Media Planner will also manage day-to-day relationships with internal stakeholders, clients, and media vendors to ensure smooth communication and successful campaign outcomes. Strong organisational and communication skills are essential to deliver effective media strategies that meet client objectives.
Expectations of a Senior Integrated Media Planner:
1. Planning
Partner your Director/Manager to develop media strategy, channel recommendations and prepare the detailed media flow plan Liaise with media owners for proposals Engage clients and creative agencies on day-to-day operations, competitive tracking & reviews, media trend updates and various campaign reports on local/regional/global levels2. Buying
Negotiation with media owners for better rates and value adds Booking of ads – both managed service and self-service Prepare Copy Instructions/material specs, liaise with media vendors & creative agencies for material submission Digital ad operations (campaign set up on self-serve platforms, tagging of ads and client’s site, ensure ads are properly served and tags are firing) Monitor ads during campaign period, weekly digital reporting, end of campaign reporting and reconciliation of final costs for finance billingsQualifications
At least 2 - 3 years of media experience across both traditional and digital media Meticulous, able to organise and prioritise tasks and work under tight timelines Resilient to change and willing to keen to learn new skills Strong communication skills, both written and verbal, with internal and external parties Good with numbers and Microsoft Excel & PowerpointStarcom is a part of Publicis Media, an agency that harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media's digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.
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Senior Integrated Media Planner
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Singapur, Singapore Starcom Full timeJob DescriptionThe Senior Integrated Media Planner will report directly to the Director/Manager, overseeing the day-to-day development and implementation of media plans. We are looking for an excellent team player whose role includes ensuring quality control of our media deliverables and the execution of strategies within budget. The Senior Media Planner...
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