Associate Integrated Media Manager
5 months ago
Job Description
Expectations of an Associate Integrated Media Manager:
Support the Media Director in ensuring that we deliver high client satisfaction scores (which means we constantly have a pulse on the relationship) Lead on day to day running of the account with clients & agency partners Drive relationships at the appropriate levels of our client organizations Help provide communication solutions that consider all potential appropriate routes, e.g. with a focus on performance media – paid search, programmatic, digital, social as well as offline media, web analytics, branded content, communications planning etc. Creates strategies and makes in-depth recommendations based on strong grasp of analytics, marketing & research concepts Manages the daily work flow of all client campaigns, and working with various internal and external stakeholders, including creative agencies and media owners to deliver campaign objectives Able to organize & delegate, sensitive to needs & problems of reporting staff – works across buying & planning issues Be aware of opportunities to drive revenue streams from existing relationships and leveraging cases from existing relationships to create new relationships Assist in mentoring, and developing team membersQualifications
Strong communication and presentation skills (written or oral) Strong understanding of media terminology & concepts Data analysis skills and able to translate data into actionable insights Have 1st party and media data usage experience for audience segmentation targeting Conversant with digital media and able to think across the whole media mix, hands-on experience with various technology platform Sense of commercial acumen Attention to detail and numeracy Possess rigor with ability to thrive in a fast-paced and dynamic environment Have hands-on experience for day to day campaign running across major platform (Meta, Google, Youtube, etc.) 3 - 4 years of experience in a media agency-
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