Key Account Development Partner, Ecommerce

16 hours ago

Singapore PERNOD RICARD SINGAPORE PTE LTD Full time

In order to accelerate the positive impact of ecommerce to our business in Pernod Ricard Singapore and elevate our ecommerce practices by mutualizing, centralizing and building expertise with a new ecommerce team to consolidate the e-SIS management and the e-retailers management.
- Reporting to the Sales Manager - Off-Trade, the Key Account Development Partner, eCommerce is responsible for delivering brand objectives both quantitatively (volume and profit) and qualitatively (visibility, activation, consumer engagement) in the E-Commerce channel which comprises of Shop-in-Shops, On-Demand Delivery & E-Retailers.
- The incumbent will have to design the E-Commerce commercial strategy and plan that enable us to block competitors on our leading categories and catch-up market share over competitors on growth relay categories as well as design appropriate communication and negotiation plan.
- The incumbent will manage day-to-day operations of e-commerce platforms such as Shopee and Lazada and drive online activities in relation to traffic acquisition, sales, customer service, content maintenance, order & inventory management across all E-Commerce accounts by working closely with Marketing, Supply Chain and Finance.
- The incumbent will be responsible for designing and executing brand activations and sales promotion plans by deploying the right tools to drive Integrated digital marketing campaigns with customers. He / she must also drive maximum business impact and improve business ROI by developing KPIs and evaluating the effectiveness of these investments with strong data analytics.
- The incumbent must be able to drive strategic negotiations as well as identify gaps and opportunities to grow PRS E-Commerce business. He / she will have to establish close partnership with his / her customers with the aim to improve the level of partnership to put position PRS as a key partner of choice through active engagement and joint-business planning.
- The incumbent will coach and manage 1 direct report and take lead in elevating the digital marketing skillsets within the Off-Trade Sales Team.

**Job Requirements**:

- Degree holder with formal business qualifications or equivalent
- Minimum 5 years relevant experience in E-Commerce, preferably with experience in managing E-commerce platforms / customers such as Shopee, Lazada & FoodPanda
- Experience in digital marketing

**Personal and behavioral skills**:

- Strong critical thinking and data analytical skills/capabilities
- Up-to date with the latest trends and best practices in online marketing and measurements
- Must be result orientated, aggressive, committed, and proactive
- Ability to multi-task and work independently in a fast-paced environment
- A team player with excellent interpersonal and communication skills
- Excellent command of spoken and written English
- Experience in leading team / people management

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