Marketing Manager

1 week ago

Harbourfront Avenue, Singapore The Coca-Cola Company Full time

We are recruiting a **Marketing Manager - Tea**, to be based in either Singapore, Indonesia or Malaysia on a permanent basis, owning a critical part of our product portfolio across Southeast Asia and South Pacific.

Our vision is to build highly loved brands, done sustainably, for better shared future. We strive to bring disruption to the traditional and established tea category across South East Asia and Pacific by creating a competitive advantage in our products, innovations, design and marketing that is able to resonate deeply with our consumers.

As the **Marketing Manager of Tea,** you’ll work to develop annual and long-range brand growth strategies and business plans for our global Tea brands in ASEAN & South Pacific, set up an ambitious vision for strengthening our presence in the region, grow the consumer base, bringing a meaningful role of Tea in the daily lives of our consumers in support of our volume and revenue goals. This role will work closely with the Global Tea Category team.

We are looking for someone with a highly entrepreneurial mindset - able to reinvent the approach on the growth strategy with a blueprint for bringing this vision to life, supported with clear actionable and commercially aligned growth plans and keen emphasis on delivering results. Changing the game on Tea will be a top priority for the team in the markets that we invest in.

**Skills**

Leadership; Social Media; Sales Channel Development; Conversion Rate; Structured Query Language (SQL); Digital Advertising; Marketing Campaigns; Branding; Media Buying; Product Commercialization; Marketing Strategies; Channels Strategy; Alteryx; Customer Insights; Market Segmentation; Customer Data; Microsoft Office; Tableau; Google Analytics; Strategy Development; Demand Generation Marketing; Microsoft Power BI; Customer Engagement; Key Performance Indicators (KPIs); Marketing Insights
**Our Purpose and Growth Culture**:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

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