Channel Partner Sales, APAC

2 days ago

Central Region, Singapore Tescom (S) Software Systems Testing Pte Ltd Full time $80,000 - $240,000 per year

Job Description & Requirements

We are seeking a high-performing and partner-focused Channel Partner Sales, APAC to drive revenue growth and market expansion for our Generative AI software, SaaS and solutions through strategic partnerships.

This role is responsible for recruiting, enabling, and co-selling with System Integrators, hyperscalers (AWS, Azure, GCP), and resellers to bring our GenAI offerings to new markets and customers. You will work closely with internal sales, product, and marketing teams to deliver joint success with partners.

Key Responsibilities:

  • Recruit and onboard new channel partners across the region to drive GenAI solution sales, primary focus is System Integrators
  • Build and manage a partner pipeline, co-developing business plans and revenue targets with strategic partners.
  • Enable partners with the training, tools, and collateral they need to position and sell GenAI use cases (e.g. GenAI chatbots, RAG, Embedding, AI agents, automation).
  • Execute joint GTM activities, including campaigns, webinars, workshops, and cloud marketplace promotions.
  • Act as the primary point of contact for GenAI sales motions with key partners.
  • Support co-selling opportunities with cloud hyperscaler field teams (e.g., AWS, Microsoft Azure, Google Cloud Platform).
  • Track performance, forecast pipeline, and report partner sales KPIs to leadership.
  • Provide market feedback to product and marketing to continuously refine offerings and partner positioning.

Required Qualifications:

  • 3+ years of experience in channel sales, partner management, or alliances within enterprise software, SaaS, or AI/ML technologies.
  • Strong understanding of the Generative AI ecosystem, cloud services (AWS, Azure, GCP), and partner-led GTM models.
  • Proven success in building and scaling partner-sourced or co-sell pipeline.
  • Ability to articulate the business value of GenAI solutions to both technical and commercial audiences.
  • Excellent relationship-building, negotiation, and communication skills.
  • Experience working across ASEAN, ANZ, or broader APAC is a plus.

Preferred Qualifications:

  • Experience selling or partnering via cloud marketplaces (AWS Marketplace, Azure Marketplace, etc.).
  • Familiarity with LLMs, vector databases, prompt engineering, or GenAI solution stacks.
  • Strong network of existing relationships with SI, VAR or cloud partner teams.
  • Experience working in startup or high-growth environments.
  • Cloud certifications or partner accreditation (e.g., AWS Partner Sales, Microsoft Cloud Partner).

Why Join Us?

  • Help shape the future of enterprise GenAI adoption
  • Own and grow a strategic partner ecosystem from the ground up
  • Work cross-functionally with top-tier sales, product, and AI teams
  • Competitive compensation

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