Paid Media Specialist

About Us

Founded in the Queensland outback in 1920, Qantas has grown to be Australia's largest regional, domestic, and international airline. Qantas has a range of subsidiary businesses that support the overall operations of the Group. The Qantas Group's main business is the transportation of customers and freight using two complementary airline brands — Qantas and Jetstar — operating regional, domestic, and international services.

• Lead paid media campaigns for Qantas and Jetstar across Asia to drive traffic, leads, and conversions
• Partner with teams and agencies to deliver insight-driven, regionally tailored media plans
• Ensure all content meets brand, strategy, and compliance standards
• Permanent role based in our Singapore office

We've always been pioneers, and we're proud to see that spirit in our people today. Our resilience has helped us through good and tough times, and it still drives us to keep pushing the challenging expectations today.

In your role as Paid Media Specialist, Asia, you will support the Manager, Marketing Channels in driving the strategy, execution, and optimisation of paid media for both the Qantas and Jetstar brands across the region. This role is instrumental in developing and delivering short- and long-term media plans that maximise performance across key metrics including website traffic, leads, and conversion. You'll collaborate closely with internal stakeholders and agency partners to ensure paid activity is insight-led, targeted, and commercially impactful.

To succeed in this role, you'll need a strong understanding of the digital media landscape and the ability to translate regional customer behaviours into effective channel strategies. A critical part of your responsibilities includes ensuring that all paid media content is brand-aligned, error-free, and compliant with channel strategy, governance frameworks, and applicable policies.

You'll have –

• 5–8 years' experience managing paid media campaigns (agency or in-house)
• Bachelor's degree in marketing, business, or communications
• Lead strategic paid media initiatives through market research and integrated marketing planning
• Manage end-to-end campaigns with strong project and time management skills
• Optimize performance via CRO, A/B testing, and continuous experimentation
• Leverage data insights using web analytics and data visualization tools
• Collaborate cross-functionally with teams, showing strong communication and teamwork
• Ensure compliance and engage stakeholders with legal awareness, negotiation, and presentation skills

Why Qantas?

The Qantas employee benefits program offers amazing benefits that extend well beyond travel.

• We have flexible leave options: Make use of leave and flexible working opportunities
• We love to travel: Enjoy discounted air travel within Australia and across the globe, both for you and your family and friends, as well as exclusive deals on accommodation and holidays.
• We have you covered: Medical Insurance, access to Employee Assistance Programs, Wellness initiatives and more
• We are a diverse team: Join a fun group of people that are knowledgeable, experienced and high achieving

Qantas is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application. Your personal information will be kept confidential in compliance with relevant privacy legislation.

Be a part of something special and play your part in the Qantas story – get in touch today.

Applications close Sunday 13th July

Please note: applications will only be considered for candidates who have the right to work in Singapore without restriction or sponsorship.