Senior / Category Executive

2 weeks ago

Tampines East Region, Singapore DFI Retail Group Full time $60,000 - $120,000 per year

About Us

A leading global chain of one-stop convenience stores, 7-Eleven offers innovative, convenient products and services to customers all day, every day in Hong Kong, Macau, Singapore, and Guangdong Province in mainland China. From ready-to-eat snacks and meals and imported snacks, to utility bill payments, top-up services, local and outbound sim cards, parcel pick-up and return, e-Payments and e-Wallet services. 7-Eleven's products and services range ensures that customer service is always at the heart of every one of its branches.

The Role

To develop and implement strategic plans for assigned categories within the framework of a disciplined category management business process to achieve company's financial goals and objectives, improve market share, customer satisfaction and productivity performance measures for the company.

  • Achieve category sales, profit and income goals and objectives through developing and implementing strategic business plans for the assigned categories
  • Develop, implement, and manage an optimum product mix that focuses on customers' needs. Participate in CSA to aid in the full understanding of the product impact on customers
  • Develop and implement promotional plans that bring excitement and incremental sales to the stores
  • Develop and implement placement and planogram strategies that improve category turnover and positively influence customer shopping behaviour
  • Develop and implement a competitive pricing strategy that delivers value to our customers
  • Establish collaborative retailer/supplier relationships to maximise income/terms/discounts to improve sales and profitability of category
  • Implement a strong corporate label program in the assigned categories to improve the sales and profitability of the company
  • Achieve reduction in shrink budget objectives through disciplined buying and inventory management processes
  • Achieve the targeted customer service standards in the area of supply days and product mix in order to meet and exceed the customers' expectation
  • Ensure smooth listing of category i.e timely articles generation, timely plano space allocated, timely 1st PO generation, generate new product announcement sheet, ensure listing in e-store
  • Liaison between teams ie: work on estimated landed cost, provide proposal on costing, provide national benchmark details etc.
  • Actively manage key partners and suppliers in contract negotiation and build long term partnership
  • Participate, communicate effectively and candidly, and support a culture of learning, teamwork and sharing internally and externally with the stores, DFI business units in and outside Singapore.
  • Participate actively in app launch and execution, back-end maintenance, and promotion mechanics to ensure successful implementation
  • Run and analyse business reports e.g. Daily RTE sales, key range (category reports), minimart reports, YTD and MTD sales update, ad hoc reports to support business plans

About You

  • Degree in Food Science, Food Engineering, or other Food related discipline
  • Minimum 2 years of relevant experience
  • Understanding of food and beverage trends/consumers
  • Creative, detail minded, with excellent communication skills and can work independently and as a team
  • Strong project management and influencing skills
  • Self-motivated, able to work under pressure and meet strict deadlines
  • Proficient in both English and Mandarin
  • Proficient in Microsoft PowerPoint and Excel

Benefits

  • Team Member Discount
  • Subsidized Medical and Dental Benefits
  • Training Opportunities
  • Career Advancement

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