Key Account Manager
6 days ago
Develop, monitor and manage a portfolio of clients account, in accordance with the strategy of division and brands
- Drive the performance of key accounts to ensure that sales, distribution and merchandising opportunities are maximised and the year's sales budget is achieved
- Create an annual business plan/trade marketing plan taking into account levers of growth to achieve brand results (sell-in, sell-out, market share) and the profitability of brands within the account.
- Lead or participate in the negotiations with clients on key launches, space, location and stock.
- Establish and develop partnerships and strong relationships with the trade marketing.
- Establish and implement the plan including trade marketing/animation/ merchandising/training.
- Follow up return-on-investment of actions and animations. Support the development of the account, including e-retail.
- Drive the performance of their accounts (P & L). Manage stock agreements with trade partners.
- Monitor contracts/invoices associated with the brand. Prepare and conduct brands strategy meetings with the trade marketing.
- Orchestrate and coach all account interlocutors. Engage with retail teams to deliver trade plans.
- Co-ordinate with other internal departments on retailer/client activity (sales, supply chain, marketing, customer service, education, merchandising, legal department).
- Work closely with other account managers and retail teams. Represent the retailer/client internally.
**JOB REQUIREMENT**
- Relevant sell-in / sell-out experience; able to take on key account management role (experience in salon trade / consumer goods would be an added advantage)
- Excellent communication and interpersonal skills
- Analytical mind (ability to translate complex data into market insights)
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