Manager, Customer Relationship Management

6 days ago


Singapore ACC MANAGEMENT CONSULTANCY Full time

Develop strategies to grow the CRM database across all consumer touch points in the market

Drive the CRM distribution strategy, including facilitating any local content creation

Partner with IT and external vendors to create the necessary technical infrastructure to support the program

Create and implement plans for rolling out the strategy in close collaboration with the Retail and eComm teams

Create and implement unique experiences for all CRM members

Further improve and drive our market loyalty program

Work closely with all sub-markets to ensure individual market needs are met

Support the Brand team

Perform Customer mapping against spend analysis

Provide management information on performance against SLA remediation/improvement initiatives



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