Assistant Manager, Channel Marketing

2 weeks ago


Singapore moomoo Full time

Moomoo Financial Singapore Pte. Ltd. (Moomoo Singapore) is an advanced financial technology company transforming the investing experience by offering a digitalised brokerage and wealth management platform - moomoo. Moomoo enhances the user experience with market data, news, and powerful analytical tools. Moomoo also embeds an unique digitalised investment community to connect all users, investors, companies, analysts, media and key opinion leaders.

**Working at Moomoo, you will get**
- Be a part of the world’s leading digital brokerage firm where growth and career development opportunities are endless.
- Enjoy a competitive total compensation package that truly values your skills and contributions.
- Comprehensive insurance coverage for employees and dependents to provide you a peace of mind
- Fun loving and diverse work environment that hosts various team-bonding programs and company events
- Business casual work attire everyday
- **And Much More**: Discover even more perks and benefits as we take you through the hiring process

**Assistant Manager, Channel Marketing (KOL & Partnership)**

We are looking for a highly motivated Assistant Manager, Channel Marketing (KOL & Partnership) to join our dynamic channel marketing team. This role will be responsible for leading and managing online campaigns/initiatives across KOL and partnership channels to boost client acquisition and brand growth

**Responsibilities**
- Develop, execute and optimise channel specific initiatives to drive user acquisition, growth and brand awareness in Singapore.
- Collaborate with cross-function teams to ensure the effective implementation of KOL/KOC and online partnership campaigns.
- Support the team to define relevant growth and marketing strategies, translating KPIs into actionable plans and optimising performance based on data insights.
- Track and analyze channel and campaign performance, identifying trends and coordinating with relevant teams to refine the initiatives.
- Stay updated on industry trends and best practices, leveraging insights to explore new opportunities and enhance campaign effectiveness.
- Support any other relevant channel marketing initiatives where necessary.

**Requirements**:
**Requirements**:

- Strong ability to develop and execute marketing strategies, optimize content, and drive customer acquisition.
- Proven project management skills, with experience in cross-functional collaboration and task prioritization.
- Data-driven mindset, with the ability to analyze key performance metrics and make informed marketing decisions.
- Proactive and adaptable, with a passion for staying ahead of industry trends.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum 3 years of experience in marketing campaign planning and management, preferably within the investment, trading, or financial sectors.
- English speaking and Fluency in Mandarin is an added advantage

**Benefits**

**Our Values**
- **Integrity**- **Integrity Story: Say No to Super High Leverage**- We hold fast to our value of integrity and attach great importance to user experience and risk management. Unlike some other brokerages, we don’t try to attract users’ attention by claiming to enable super high-leverage financing for IPO subscriptions, which quickly reaches the limit.
- **Efficiency**- **Efficiency Story: Promise Made to a User on New Year's Eve**- On February 11, 2021, Chinese New Year's Eve, a user wrote a post in the Community at around 8 AM and received Leaf's reply just 8 minutes later. According to the user's suggestion, we issued a letter to shareholders after releasing our annual report.
- **Service**- **Service Story: Providing Excellent Services and Undertaking Our Responsibilities**- After Ant Group’s IPO was suspended, we refunded all subscribers’ subscription fees and margin interest, bearing all the costs ourselves.
- **Excellence**- **Excellence Story: Leaf Opens Our App Over 30 Times a Day**- According to statistics, Leaf opens our app over 30 times a day on average. He repeatedly checks every detail. While normal users might just enter a trading page and stop there, Leaf taps some seemingly boring or repetitive elements on the page. He continually assesses the app’s loading speed and visual effects.



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