Digital Marketing Manager[ Digital

7 days ago


Singapore LINKEDCORP HR CONSULTANCY PTE. LTD. Full time

**Responsibilities**:

- Develop and implement comprehensive multi-channel digital marketing strategies

for brands and regions focusing on brand awareness, traffic, engagement, leads, and

customer retention.
- Oversee digital marketing activities, including content marketing, social media

marketing, SEO, digital advertising, KOL/KOC marketing, keyword research, customer
- Develop performance goals that identify realistic benchmarks, emerging trends,

technologies, revenue drivers and opportunities.
- Ensure the team stays updated on and evaluates digital trends, platforms,

technologies and marketing best practices; propose adoption where appropriate.
- Plan and manage engaging content for various channels, including website, blog,
- Design brand identity and messaging architecture and ensure cross-channel and
- region consistency.
- Design and manage online advertising campaigns (Google, Naver, social media etc)

to increase online visibility, drive qualified traffic and increase leads.
- Develop media planning (including online media and influencer outreach) and

maintain relationships.
- Plan and manage budgets across all channels and platforms to maximise ROI and

achieve performance targets.
- Utilise analytics tools to measure and report actionable analytics for marketing

channels, including website traffic, followers, engagement rates, conversion rates,

lead and customer acquisition cost etc.
- Provide regular reports and insights to management, make data-driven

recommendations for optimisation.
- Collaborate with cross-functional and regional teams to ensure seamless execution

of digital marketing initiatives.
- Ensure team’s involvement and support in relevant marketing events and activities

when required.

**Requirements**:

- Bachelor’s degree in digital marketing, marketing, communication or related fields.
- At least 3 to 5 years of hands-on experience in digital marketing, with a focus on

strategy development.
- Strong understanding of SEO & SEM best practices and proven experience with

online advertising platforms (e.g. Google Ads, Facebook Ads etc)
- Proficiency in utilising various digital marketing tools and platforms, including

analytics tools, social media management tools, and CRM software.
- Strong leadership qualities.
- Resourceful and independent with mínimal supervision.
- Analytical mindset with the ability to interpret and act on marketing data effectively.
- Creative thinker, capable of generating innovative marketing ideas.



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