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Assistant Key Account Manager

3 weeks ago

Singapore VINDA SINGAPORE PTE. LTD. Full time

The **E-Commerce Assistant Key Account Manager**is responsible for overall e-commerce sales performance across e-commerce platforms including direct retail (RedMart, Shopee Supermarket, Amazon etc.) and marketplace (Shopee/ Lazada). The incumbent’s role requires key account management in e-commerce, strong understanding of e-commerce platforms and analytical skills. Must possess a deep understanding of digital marketing, and the ability to drive sales growth through various online channels.

**You will play an essential role to**:
Be responsible for overall e-commerce sales performance across e-commerce platforms including direct and marketplace to drive sales conversion, category expansion, and pricing competitiveness.

**Roles & Responsibilities**

**1. E-Commerce Accounts/Customers Relationship Management**
- Lead and develop annual Joint Business Plans for strategic eCommerce customers
- Work closely and establish strong partnership with marketplace players and e-enabler
- Monitors performance against the budget and tracks sales performance

**2. Sales and Marketing**
- Develop and execute ecommerce strategies to drive online sales and traffic.
- Work with marketing team for the offsite and onsite digital marketing solutions to increase visibility and sales.
- Coordinate and implement the eCommerce activities in accordance to the annual eCommerce plan - promotion planning, execution, monitoring, KPI performance analysis

**3. Product Management**
- Oversee product listings, ensuring accurate descriptions, pricing, and images.
- Monitor inventory levels and coordinate with the supply chain team to prevent stockouts.
- Analyze sales data to identify trends and make data-driven decisions.

**4. Customer Experience**
- Ensure a seamless and positive shopping experience for customers.
- Work with e-enabler to implement and monitor customer service processes, including handling complaints and returns.
- Analyze customer feedback and make improvements based on insights.

**5. Analytics and Reporting**
- Track and report on key ecommerce metrics (e.g., conversion rates, traffic, average order value).
- Conduct regular performance reviews and provide actionable insights.
- Use analytics tools to understand customer behavior and optimize the ecommerce platform.

**6. Cross Function Engagement & Coordination**
- Work closely with the marketing to align ecommerce activities with overall business goals.
- Collaborates with the brand teams to introduce e-marketing initiatives and new ideas on eCommerce platform
- Partner with demand planning and e-enabler on forecast planning to ensure customer service levels/targets are met/exceeded
- Lead online sales agenda in internal cross-functional forums

**7. Trade Spend Management**
- Maximize Trade investment returns and invest strategically to drive higher ROI.
- Process and submit the customers’ invoices timely.
- Monitor and control the expenses to meet budget guidelines.

**8. Negotiation and Contract Management**
- Negotiate terms, pricing, and contracts with key accounts.
- Ensure agreements are aligned with company policies and profitability targets.
- Handle contract renewals and amendments.

**9. Problem Solving and Conflict Resolution**
- Address any issues or concerns raised by customers promptly.
- Mediate conflicts and ensure satisfactory resolution for both parties.
- Implement solutions that prevent future issues.

**Qualifications & Experience Requirement**
- Degree in Business Administration or related field.
- 3-5 years of experience in E-Commerce Key Account Management.
- Proven ability to negotiate win-win agreements.
- Expertise in S&OP processes and inventory management.
- Ability to analyze e-commerce KPIs and optimize strategies.
- Experience working with supply chain, marketing, finance, and digital teams.
- Fluent in English for effective communication.

**Success Traits**:

- Strong commercial acumen and leadership skills.
- Independent with high adaptability level, integrity and self-motivated.
- Able to work under pressure and meet deadlines with positive outlook.
- A team player who is dynamic, proactive and result oriented.