Head of Marketing, Demand Gen, Singapore

1 week ago

Singapore STAFFANY PRIVATE LIMITED Full time

**About the company**

StaffAny’s mission is to shape and empower the future of work. We provide our users with a remedy that streamlines and automates their painful Operations and HR processes. Our users rely on our superpowers to understand their frustrations, and we are here to empower them to make time for what they love.

**About the role**

**You are**
- Minimum 5-8 years of experience in demand generation in a high-growth b2b Saas startup, result-driven, and fast-paced marketing environments
- Minimum 3 years of management experience
- Experienced in building and managing a marketing team from 1 to 5
- Prior experience in sourcing and managing agencies to achieve revenue goals
- Passionate about demand generation
- A firm believer in data and a results-driven approach to generating leads.
- Crazily in love with coming up with campaigns which are radical and attractive
- Growth mindset with bold ideas, a know-how attitude to get things done, and a results-driven approach to work (testing, measuring, iterating).
- Up to date with Demand Generation/ Marketing funnel frameworks and tactics.
- Self-starter with the ability to drive projects from start to finish.
- Have excellent skills in deciding how to handle and allocate a budget.
- Demonstrated success and track record in demand generation ROI and revenue targets
- (Bonus) Experienced in HR/ Productivity solutions for the F&B/Retail/ blue-collar industry.
- (Bonus) Experience driving mid market demand for a freemiuM/Free trial SAAS business

**You will find yourself doing.**
- Demand Generation
- Build and execute end-to-end campaigns that create demand and accelerate opportunities (Some examples, but not limited to, includes: funnel optimization, running campaigns with SDR and partnership, creating a strategy to generate demand via product and marketing, content, running trade shows and events, ABM, customer marketing etc..)
- Managing SEO and PR agencies to achieve desired SQLs and Revenue goals
- Strategy
- Perform industry and competitive analysis to inform the sales process and help to position and messaging
- Data Reporting
- Own demand generation/marketing attribution models and continually analyse the effectiveness of all demand-generating marketing channels to determine which efforts to scale or adjust.
- Manage and maintain a base of high quality leads within the CRM
- In charge of the customer lifecycle
- Management & Collaboration
- Managing and nurturing the marketing team to its full potential, driving initiatives and mentoring their growth.
- Work closely with leadership and sales teams. Build a consistent feedback loop to improve and optimise the lead hand-off process with the outbound (SDR) sales team.
- Manage the SDR team to drive pipeline for sales.
- Partner product management to take a holistic view of StaffAny’s Freemium/Free trial to paid customer conversion.

**The offer**
- Craft and refine a multi-region demand generation playbook.
- Experiment, learn and iterate
- A front-row seat at a hypergrowth startup as we scale to 5m in ARR.
- Work closely with the founders and other senior management
- Work with talented, intense and motivated colleagues in a dynamic and vibrant environment.

**Salary**: $5,699.00 - $18,466.00 per month

**Benefits**:

- Flexible schedule
- Work from home

Schedule:

- Day shift
- Flexible hours
- Monday to Friday

  • Head of Demand Generation

    1 week ago

    Singapore Nektar Full time

    **Help us build the future of modern B2B Sales.**: We at Nektar.ai are reimagining the Future of modern B2B Sales for today’s digital & distributed work environment! An AI powered platform with a human-first approach. We believe in tools working for humans and not the other way round. Our mission is to unlock sales productivity that has never been seen...

  • Demand Gen Campaign Specialist

    17 hours ago

    Singapore Sprinto Full time

    As an ABM/Demand Gen Campaign Specialist, you will be responsible for executing targeted campaigns to convert key accounts and ICPs into a high-intent pipeline. Your role will involve close collaboration with Sales, Product Marketing, and Marketops to develop campaigns that drive engagement from early-stage to sales-ready conversations.This is a unique...

  • Regional Product Lead, Demand Gen, Commerce

    24 hours ago

    Singapore Google Full time

    Google will be prioritizing applicants who have a current right to work in Singapore, and do not require Google's sponsorship of a visa. **Minimum qualifications**: - Bachelor's degree or equivalent practical experience. - 4 years of experience in product management, marketing, management consulting, or project management in technology. - Experience...

  • Head of Marketing

    1 week ago

    Singapore Toolbx Full time

    About our client At Outmarket , the team is reimagining how commercial insurance runs. Their AI-powered platform empowers brokers, MGAs, wholesalers, and carriers to extract insights, automate workflows, and drive growth using their own data. They’ve already landed early customers, assembled a world-class team from Uber, Meta, IBM, and Adobe, and are...

  • ABM/Demand Gen Campaign Specialist

    2 weeks ago

    Singapore Sprinto Full time

    As an ABM/Demand Gen Campaign Specialist, you will be responsible for executing targeted campaigns that aim to convert key accounts and Ideal Customer Profiles (ICPs) into a high-intent pipeline. Your role will involve close collaboration with Sales, Product Marketing, and Marketops to design campaigns that drive results, moving prospects from early-stage...

  • Gen-z Content Creator

    7 days ago

    Singapore Hustle Singapore Full time

    Company Hustle Singapore Designation Gen-Z Content Creator Date Listed 10 Jan 2025 Job Type Entry Level / Junior Executive - Intern/TS Job Period Flexible Start, For At Least 3 Months Profession Marketing / Public Relations Industry Creative / Media Location Name Leng Kee Road, Thye Hong Centre, Singapore Address 2 Leng Kee Rd, Singapore...

  • Gen AI Trainer

    2 weeks ago

    Singapore @ASK Training Full time

    Overview Join to apply for the Gen AI Trainer role at @ASK Training . We are seeking ACLP-certified Adult Educators with industry expertise and AI technical proficiency to deliver Generative AI (Gen AI) training programs for professionals in Singapore. The ideal candidate should have a strong background in adult learning methodologies , domain-specific...

  • Head of Demand Generation

    2 weeks ago

    Singapore Nansen.ai Full time

    Nansen is a blockchain analytics platform that enriches on-chain data with millions of wallets labels. Crypto investors use Nansen to discover opportunities, perform due diligence and defend their portfolios with our real-time dashboards and alerts. **About the role** We are looking for a Head of Demand Generation to lead Nansen's top of the funnel growth....

  • Head of Marketing

    1 week ago

    Singapore WatchTowr Full time

    **Hello, let us introduce ourselves!** We are a watchTowr, an early-stage VC-backed cyber-security start-up headquartered in Singapore. Cyber security veterans and technical experts, we are obsessed with building exciting technology for some of the world’s most targeted organisations. With experience informed by years of simulating sophisticated cyber...

  • Head of Marketing and Communications, Singapore

    1 week ago

    Singapore AIG Full time

    At AIG, we are reimagining the way we help customers to manage risk. Join us as a Head of Marketing and Communications, Singapore to play your part in that transformation. It’s an opportunity to grow your skills and experience as a valued member of the team. **Make your m**ark in Communications** O ur customers and the business world need to know they...