Trade Marketing Manager
4 days ago
With a unique legacy in dermatology as well as decades of cutting-edge innovation, Galderma is the leading company solely dedicated to skin and advancing the future of dermatology.
We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients and the healthcare professionals we serve every day. We aim to empower each employee and to promote their personal growth all the while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy and personal rights of every employee.
At Galderma, we actively give our teams reasons to believe in our ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create unparalleled, direct impact.
**Job Description**:
Responsibilities:
- Responsible for the profitability and growth of the consumer business- Custodian to Brand management, Customer management & Shopper Management at channel & customer level and ensure synergies among them- Achieve high brand visibility and full distribution of Galderma’s portfolio of products in consumer business- Manage total trade spend in assigned accounts to target investment levels, analyses & improve ROI- Monitor promotional effectiveness, analyses ROI and adjust plans accordingly- Drive Trade Promotion & Activation, Category Management’s Design/POSM/Trade communication, Events, Promoters and Sampling- Work closely with Brand manager to bridge the product/brand messaging and education via primary packaging, trade communication via primary & secondary shelving POSM.- Develop, supervise and improve SOPs to link entire marketing activities with sales team activities- Coordinate communication on price, product, placement and pack changes including NPD launches. Ensure 4Ps is smoothly execute at channel & customer levels.- Custodian for supply forecast between (Top down & Bottom Up) Brand Manager and KAMs.- Custodian for Nielsen Database - data crunching for Nielsen - Operation.- Determine key tasks of sales team and monitor progress regularly
Requirement:
- Degree in Business / Marketing related studies- At least 5 years of work experience in the Fast-Moving Consumer Goods sector managing a major customer/account with mix function in sales and marketing position.- Experience in trade operations and category development or marketing for at least 5 years in Modern Trade Channel
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