Brand Development Manager

4 days ago


Singapore beBeeMarketing Full time
Job Overview:

The Business Planning Executive is responsible for overseeing the entire branding and marketing spectrum, working closely with the CEO to develop strategies that support the company's overall strategic objectives. Key Responsibilities:

  • Assist in new store openings/closures, liaising with contractors and vendors.
  • Handle lease negotiations, renewals, and administration.
  • Plan and coordinate monthly promotions for each brand.
  • Collaborate with the team to design restaurants, menus, and promotions.
  • Work with the R&D team on new product development ideas.
  • Coordinate with the operation team and outlet for promotions.
  • Review sales, product mix, expenditure, and profitability periodically, developing effective solutions or recommendations for management.
  • Understand market trends, customer behavior, and competitors' promotional activities, recommending appropriate remedial actions for improvements.
  • Monitor the effectiveness of the company and competitors, recommending changes to improve products and sales.
  • Liaise with contractors and landlords to ensure renovation work is completed within the timeline.
Requirements:
  • Diploma in Branding and Marketing with at least 1 year of relevant working experience.
  • Proficient in MS Office, Power Point, and Adobe (an advantage).
  • Ability to work independently and coordinate well across all levels.
  • Proactive and self-motivated with good communication skills.
  • Need to travel frequently for quantity checks.


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