Strategic Business Development Director

5 days ago


Singapore beBeeStrategicDevelopment Full time
Job Title: Strategic Business Development Director
Overview: We are seeking an experienced Planning Executive to lead our strategic business development efforts. As a key member of our team, you will be responsible for analyzing end-user demands and market trends, performing product and competitor analyses, conducting market research, and consolidating product requests from all SBUs.
Key Responsibilities:
  • Analyze end-user demands and market trends to identify new business opportunities.
  • Perform thorough product and competitor analyses to stay ahead of the competition.
  • Conduct comprehensive market research, including international markets if necessary, to gain valuable insights.
  • Consolidate product requests from all SBUs to strategize new product roadmaps with positioning against current products (anti-cannibalization).
  • Follow up on R&D progress for new product requests to ensure timely delivery.
  • Prepare sales promotion and marketing materials/tools for new products to drive revenue growth.
  • Set sales targets and estimate new product sales contributions against development investments to measure success.
  • Track sales performance for new products to identify areas for improvement.
Requirements:
  • Bachelor's degree in Mechanical, Electrical, or Electronics Engineering or relevant field.
  • Experience in the air-conditioning industry is highly desirable.
  • Objectivity and analytical approach in assessing product requests, planning, and strategy.
  • Good knowledge of economics and current market trends.
  • Ability to develop product strategies using logical approaches.
  • Proactive and influential personality with persuasion and decision-driving abilities.
  • Effective verbal and written communication skills.


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