Franchise Manager
4 days ago
The role reports to the Chief Executive Officer (CEO) and drives Crystal Jade's franchise and business partnership initiatives across new markets.
- Responsibilities:
- Franchise & Strategic Partner Acquisition
• Identify and onboard high-potential franchisees and strategic partners who align with Crystal Jade's brand ethos.
• Conduct thorough due diligence (financial, operational, cultural) to ensure partner suitability and long-term success.
• Maintain a robust pipeline of potential partners and foster strong relationships throughout the acquisition process.
• Contract negotiating and deal structuring.
• Manage Intellectual Properties of the brand globally and developing sustainable strategies in terms of trademark, licensing and copyrights application. - Market Expansion & Localization
• Maintain continual communication & positive working relationship with franchise markets
• Lead end-to-end market entry strategies, from initial research to execution, ensuring seamless localization of menus, branding, and operations.
• Collaborate with Culinary & Operations to adapt offerings to local tastes, preferences, and regulatory requirements.
• Collaborate with cross-functional teams to create tailored marketing campaigns that resonate with regional audiences. - Development & Implementation of Franchise SOPs
• Conduct regular audits and training sessions to ensure consistent adherence to Crystal Jade's standards.
• Provide ongoing support to franchisees to drive operational excellence and customer satisfaction.
• Maintain franchisee resource of training aids & marketing materials - Data Analysis
• Work closely with Finance to ensure timely billings and collections from franchise markets
• Updating & maintenance of existing franchisee data and databases
• Reporting of sales data and analysis of P&L, product mix and compliance.
• Developing Franchise model, structure, fees and compliance per industry trends and updates. - Stakeholder Collaboration & Brand Marketing
• Collaborate closely with internal teams (Marketing, Operations, Procurement) and franchisees to facilitate successful franchise rollouts.
• Develop go-to-market strategies that amplify brand visibility and establish a strong presence in new regions.
• Function as the primary liaison between franchisees, corporate leadership, and other key stakeholders. - Strategic Alignment with the Chief Executive Officer (CEO)
• Partner with the CEO to align franchise initiatives with Crystal Jade's broader growth objectives and business models.
• Deliver regular performance updates, market insights, and actionable recommendations to inform strategic decision-making.
• Support senior management on department's annual store expansion KPI and budget.
- Bachelor's degree in business, Management, International Business, or a related field.
- 5 – 8 years of experience in franchise development, F&B, retail, or related fields.
- Demonstrated success in launching franchises or expanding operations into new markets.
- Competent in Microsoft Office Suite & Google forms
- Exceptional negotiation, stakeholder management, and communication skills.
- Strong analytical abilities, with a knack for interpreting market data and tailoring strategies to local contexts.
- Entrepreneurial spirit with a passion for growing local F&B brands on the global stage.
- Detail-oriented yet strategic, with the ability to balance day-to-day execution with long-term vision.
- A collaborative team player who thrives in cross-functional settings.
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