Senior Digital Marketing Specialist

6 days ago


Singapore Advantech Full time

Direct message the job poster from Advantech
Bachelor's Degree in Human Resource Management
At Advantech, we create a workspace that our people grow and unleash in their full career potential.
Advantech is currently looking for a Senior Digital Marketing Specialist.
Reporting of the role:
This role reports to the Inside Sales Manager.
Responsibilities of the role:
Develop and execute digital marketing campaigns across various channels, including search engines, social media, email, and display advertising.
Manage PPC campaigns on Google and social media platforms.
Optimize campaigns to achieve business goals, including lead generation, customer acquisition, and revenue growth.
Work out promotional campaigns, webinar planning and execution to support sales team.
Coordinate with ASEAN marketers to roll out digital marketing campaigns per schedule.
Monitor and analyse the performance of digital marketing campaigns using tools like Google Analytics and other digital marketing software.
Prepare regular reports on campaign performance and provide insights and make data-driven improvements.
Conduct thorough market research and competitive analysis to identify emerging trends, opportunities, and risks.
Use insights to inform marketing strategies and provide recommendations for improving market positioning.
Stay up-to-date with the latest digital marketing trends and technologies.
Qualifications:
Bachelor’s degree in Marketing, Business, Communications, or a related field.
5+ years of experience in digital marketing, with significant experience leading successful campaigns across multiple markets, preferably in the ASEAN region.
Proven results in growing brand awareness, lead generation, and sales through digital and social media channels.
In-depth knowledge of SEO, SEM, PPC, and digital analytics tools.
Expertise in social media marketing, content creation, and email marketing.
Excellent communication, presentation, and project management skills.
Ability to interpret data and generate actionable insights to optimize campaigns and improve performance.
Creativity and an eye for detail.
Ability to work independently and as part of a team.
Preferred Skills:
Certifications in Google Analytics, Google Ads, and other relevant platforms.
Experience with A/B testing, conversion rate optimization (CRO), and advanced analytics techniques.
Familiarity with HTML, CSS, video editing, and web development basics.
Experience with data visualization and reporting tools.
About Advantech:
Advantech’s corporate vision is to enable an intelligent planet. Advantech is a global leader in the fields of IoT intelligent systems and embedded platforms. To embrace the trends of IoT, big data, and artificial intelligence, Advantech promotes IoT hardware and software solutions with the Edge Intelligence WISE-PaaS core to assist business partners and clients in connecting their industrial chains. Advantech is also working with business partners to co-create business ecosystems that accelerate the goal of industrial intelligence.
Discover more about Advantech at Advantech
Follow Advantech on LinkedIn LinkedIn
Follow Advantech on Facebook
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Engineering, Sales, and Customer Service
Industries: Automation Machinery Manufacturing
#J-18808-Ljbffr



  • Singapore ADVANTECH CO. SINGAPORE PTE LTD Full time

    Roles & ResponsibilitiesPosition Overview:A Senior Digital Marketing Specialist is responsible for leading and executing high-level digital marketing strategies across multiple platforms. This role involves a more strategic approach in marketing activities and planning, as well as requires extensive experience in digital marketing, and advanced analytics....


  • Singapore ADVANTECH CO. SINGAPORE PTE LTD Full time

    Roles & ResponsibilitiesPosition Overview:A Senior Digital Marketing Specialist is responsible for leading and executing high-level digital marketing strategies across multiple platforms. This role involves a more strategic approach in marketing activities and planning, as well as requires extensive experience in digital marketing, and advanced analytics....


  • Singapore HEROES OF DIGITAL PTE. LTD. Full time

    Roles & ResponsibilitiesWe're looking for a senior marketing account executive who can execute Google and Meta Ad campaigns and provide a stellar client service experience. This involves being consultative, patient, and knowledgeable. Sound like you? Good Keep reading...Your roles and responsibilities:You'll be executing (hands on) and strategising Google...


  • Singapore Advantech Full time

    About the Role:Advantech is seeking a Senior Digital Marketing Specialist to develop and execute digital marketing campaigns across various channels. Main Responsibilities:Develop and implement digital marketing strategies to achieve business goals, including lead generation, customer acquisition, and revenue growth. Manage PPC campaigns on Google and social...


  • Singapore ROYAL PLAZA Full time

    Roles & ResponsibilitiesJob Summary:The Digital Marketing Specialist at Royal Plaza on Scotts will drive the hotel's online presence by developing and executing digital marketing strategies. This includes managing online advertising, social media, website optimization, and content creation to enhance brand awareness, engagement, and conversions.Strategic...


  • Singapore AROUND ASIA MEDIA PTE. LTD. Full time

    Roles & ResponsibilitiesWe are looking for a Digital Marketing Specialist to develop and execute innovative digital marketing strategies that drive online engagement and brand growth. The role involves managing social media, SEO/SEM, content creation, and analyzing campaign performance to optimize results. Ideal candidates are creative, data-driven, and...

  • Senior SEO Specialist

    3 weeks ago


    Singapore IMPOSSIBLE MARKETING SERVICES PTE. LTD. Full time

    Roles & ResponsibilitiesWe are looking for a Senior SEO Specialist who will take personal responsibility for the success of new and existing clients' SEO campaigns and make them his or her own. In this position, the SEO Specialist will be responsible for all tasks related to clients' SEO campaigns including keyword research, SEO audit, competitor analysis,...


  • Singapore GREEN LINK DIGITAL BANK PTE. LTD. Full time

    Roles & ResponsibilitiesAbout UsGreen Link Digital Bank is Singapore's inaugural wholesale digital bank focusing on supply chain finance, mainly serving MSMEs and aiming to help MSMEs grow and improve digitization.We are looking for a Media and Marketing Specialist to handle our bank's internal and external communications to enhance brand and product...


  • Singapore IGUS SINGAPORE PTE LTD Full time

    Roles & ResponsibilitiesAre you a digital marketing enthusiast with a knack for driving online traffic and boosting web revenue? Do you thrive in a fast-paced environment where your creativity and strategic thinking can shine? If so, we want you on our teamAs a Digital Marketing Specialist at igus Singapore, you will:Drive Online Success: Increase online...


  • Singapore IGUS SINGAPORE PTE LTD Full time

    Roles & ResponsibilitiesAre you a digital marketing enthusiast with a knack for driving online traffic and boosting web revenue? Do you thrive in a fast-paced environment where your creativity and strategic thinking can shine? If so, we want you on our team!As a Digital Marketing Specialist at igus Singapore, you will: Drive Online Success: Increase online...


  • Singapore INDIGO HOLDING PTE. LTD. Full time

    Roles & Responsibilities Hiring: Digital Marketing Specialist (SEO, SEM & SMA) – Indigo Education GroupAre you a highly experienced SEO & SEM expert looking to make a real impact in the education industry? Join Indigo Education Group, Singapore's leading tuition centre for Secondary IP, Express, and JC students. We're looking for a results-driven digital...


  • Singapore Dreamcore Full time

    About Dreamcore Dreamcore is Singapore’s leading custom PC company, dedicated to empowering creators, gamers, and professionals with high-performance technology. We believe in innovation, craftsmanship, and delivering cutting-edge solutions tailored to our customers’ needs. As we continue to grow, we are looking for a results-driven Digital Marketing...


  • Singapore Garena Full time

    Garena seeks a talented Digital Marketing Specialist to join its team. The ideal candidate will have a passion for the gaming industry and experience in conducting market research and analyses.The successful candidate will be responsible for managing social media channels, engaging with the gaming community, and monitoring trending topics across various...


  • Singapore ONE SEVEN CONSULTING PTE. LTD. Full time

    Roles & ResponsibilitiesWe are seeking for a Senior Specialist, Marketing Campaign for our client, a market leader in the consumer business space. He/she will oversee retention and acquisition marketing campaigns & is expected to be familiar with SQL & Tableau. Should you be a trailbrazer with a knack for creativitiy & is ready to make an impact in a dyanmic...


  • Singapore CARING GROUP PTE. LTD. Full time

    Roles & ResponsibilitiesAre you passionate about beauty and eager to make an impact in a growing organization? Join our team and be a driving force for changeWe're looking for a talented and results-oriented Digital Marketing Specialist with expertise in lead generation to join our dynamic marketing team. In this role, you'll design, execute, and manage...


  • Singapore IDEKU TECHNOLOGY SOLUTION PTE. LTD. Full time

    Roles & ResponsibilitiesKey Responsibilities: 1. Digital Strategy Development:Develop and execute comprehensive digital marketing strategies aligned with company objectives and KPIs. Stay up to date with industry trends, emerging digital technologies, and best practices to ensure innovative approaches. Collaborate with cross-functional teams (Product,...


  • Singapore ESET ASIA PTE. LTD. Full time

    Roles & ResponsibilitiesCompany OverviewESET® provides cutting-edge digital security to prevent attacks before they happen. By combining the power of AI and human expertise, ESET stays ahead of known and emerging cyberthreats — securing businesses, critical infrastructure, and individuals. Whether it’s endpoint, cloud or mobile protection, our...


  • Singapore ESET ASIA PTE. LTD. Full time

    Roles & ResponsibilitiesCompany OverviewESET provides cutting-edge digital security to prevent attacks before they happen. By combining the power of AI and human expertise, ESET stays ahead of known and emerging cyberthreats — securing businesses, critical infrastructure, and individuals. Whether it's endpoint, cloud or mobile protection, our AI-native,...


  • Singapore RYAN'S GROCERY (GWC) PTE. LTD. Full time

    Roles & ResponsibilitiesAre you passionate about gourmet experiences and premium products? Join our team at Ryan's Grocery (S) Pte Ltd, a leading gourmet grocery and restaurant dedicated to delivering exceptional quality and service to our discerning clientele. We are at the forefront of innovation and tradition, shaping the future of gourmet retail and...


  • Singapore ALTERNATIVE SELECTION PTE. LTD. Full time

    Roles & ResponsibilitiesAre you passionate about gourmet experiences and premium products? Join our team at Ryan's Grocery (S) Pte Ltd, a leading gourmet grocery and restaurant dedicated to delivering exceptional quality and service to our discerning clientele. We are at the forefront of innovation and tradition, shaping the future of gourmet retail and...