Digital Marketing Specialist

7 days ago


Singapore IGUS SINGAPORE PTE LTD Full time
Roles & Responsibilities

Are you a digital marketing enthusiast with a knack for driving online traffic and boosting web revenue? Do you thrive in a fast-paced environment where your creativity and strategic thinking can shine? If so, we want you on our team


As a Digital Marketing Specialist at igus Singapore, you will:

  • Drive Online Success: Increase online traffic, web shop revenue, and web leads for our product line.
  • Understand Our Audience: Research and interpret the needs of buyer personas across various industries to tailor our marketing efforts.
  • Optimize Web Pages: Align web pages to the needs of buying personas to convert traffic into loyal customers.
  • Execute Campaigns: Launch and manage email and social media campaigns, and assist with advertising campaigns to boost web page traffic.
  • Gather Insights: Systematically survey web visitors and online shoppers to gather actionable feedback.
  • Report Performance: Regularly report on traffic, revenue, and lead performance to marketing and sales leadership.
  • Curate Content: Manage and curate all assets on our YouTube channel for igus® products.
  • Engage on Social Media: Create engaging posts about igus® product line on Facebook, LinkedIn, Instagram, and Twitter.
  • Track Success: Monitor key online marketing metrics to track success and optimize strategies.
  • Maintain Listings: Create and maintain online listings across e-commerce platforms.
  • Ensure Consistency: Ensure that our brand message is consistent across all digital channels.
  • Stay Ahead: Conduct research on market trends, brand audiences, competitors, and the end-to-end consumer journey to drive engagements and conversions.
  • Innovate: Stay abreast of emerging digital tools and platforms, digital marketing trends, and new technologies, and share insights with the team.
  • Grow with Us: Take on additional duties or special projects as assigned by management.

Requirements: We are looking for a passionate and skilled individual who possesses the following:

  • Diploma in Marketing, Digital Marketing, Mass Communication, or a relevant field. New graduates are welcome
  • At least 1 years of working experience in a related field.
  • Proven experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Excellent knowledge of MS Office applications, marketing computer software, and online applications (CRM tools, online analytics, Google Adwords, etc.).
  • Working knowledge of ad serving tools.
  • Experience in setting up and optimizing PPC campaigns on all major search engines.
  • Excellent organizational and multi-tasking skills.
  • Outstanding communication and interpersonal abilities.
  • Incredible attention to detail.
  • A team player with a customer-oriented approach, ready to contribute and collaborate with the team to achieve our goals and growth objectives.

Why Join Us?

  • Innovative Environment: Be part of a forward-thinking company that values creativity and innovation.
  • Career Growth: Opportunities for professional development and career advancement.
  • Collaborative Team: Work with a supportive and dynamic team that values your input and ideas.
  • Impact: Make a real impact on our company's success and growth.

How to Apply: If you are excited about digital marketing and meet the above requirements, we would love to hear from you Please submit your resume and a cover letter to aadayo@igus.net


Tell employers what skills you have

Digital Media
Ad Serving
SEM
Advertising
Social Media
Listings
Email Marketing
Channel
Online Marketing
Content Marketing
Display Advertising
Digital Marketing
Social Media Marketing
Google Ads
Facebook
Google Analytics
SEO
PPC
LinkedIn
Adobe Photoshop

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