Digital Marketing Specialist

5 hours ago


Singapore OVHcloud Full time

Digital Marketing Specialist – APAC Region
We are seeking a highly motivated and results-oriented
Digital Marketing Specialist
to join our team and help execute the digital strategy across the Asia-Pacific (APAC) region. This role will be instrumental in driving our performance marketing efforts and optimizing the digital marketing budget of your assigned perimeter. This is a fantastic opportunity to make a real impact in a rapidly growing cloud infrastructure industry.
You should have
2-3 years of digital marketing experience , ideally within B2B organizations (sectors such as cloud, tech, telco, or fintech are ideal but not essential).
This will be a fulfillment role as a Maternity back-fill of 6 months - on contract basis.
Key Responsibilities:
Responsible for full funnel activation to drive brand awareness, customer acquisition and revenue via multiple paid, owned and earned digital touchpoints.
Support the development and execution of digital marketing campaigns across Google Ads (Search, Display, Performance Max), Linkedin Ads, Display media partners and potentially other relevant platforms.
Conceptualize delightful campaigns with impactful briefs and assets according to the business roadmap, go to market plan and priorities.
Continuously monitor, analyze, and optimize campaign performance, making data-driven adjustments to improve ROI.
A/B test ad creatives, landing pages, and targeting parameters to identify high-performing variations.
Manage and allocate the digital marketing budget effectively, ensuring optimal spend across different channels.
Forecast budget requirements based on campaign performance and business goals.
Track and reconcile marketing expenses, ensuring accurate budget reporting.
Support the team with any other digital marketing initiatives as and when needed.
Collaborate with cross-functional local and global stakeholders to deliver successful business outcomes.
Requirements:
Proven experience in digital marketing, particularly in online advertising, media planning and budget management.
Hands-on experience with Google Ads, Linkedin Ads or similar paid channels in close collaboration with external media agencies.
Strong analytical skills with a data-driven approach.
Excellent communication skills, with the ability to articulate clearly in both written and spoken English.
A collaborative team player with strong attention to detail and the ability to adapt in a fast-moving environment.
Passion for advertising and performance marketing, with a solid understanding of internet advertising technologies, including tracking and attribution models.
Knowledge or experience in Cloud / Infrastructure-as-a-Service (IaaS) is a plus.
If you're passionate about digital marketing and want to make an impact in the APAC region, we’d love to hear from you
Seniority level
Entry level
Employment type
Contract
Job function
Marketing
Industries
IT Services and IT Consulting
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